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Graphic Design Trends to Watch For
New graphic design trends are taking over in 2023. Find out more in the latest blog post from Justin Liggin.
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The Psychology of Color
Colors can change the way people feel about certain products and brands, such as company logos, cover art, and advertisements. Read more on colors and how they impact brand efforts in the latest blog post from Rayna Burgett.
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Can You Achieve Work-Life Balance in the New Year?
The new year is the perfect opportunity to outline new self-improvement routines, but what about your work routine? Rayna Burgett is sharing a few tips that can help improve your work-life balance in this blog post. Read more!
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What Does Gen Z Look for in a Brand?
New data has revealed what Gen Z consumers are looking for when it comes to brand messaging. Find out more on how to market to this demographic in this post from Justin Liggin.
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The Power of Surprise
Never underestimate the power of a good surprise. In this blog post from Alison Bailin, she recounts some surprise experiences she has had in the past week and shares how to infuse a little positive shock in your organization. Read more!
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It Will Be Nice When “First” Isn’t Newsworthy
Emma Tucker has been named editor-in-chief of The Wall Street Journal, becoming the first woman to lead the paper. Read more from Abbie Fink on why she looks forward to the day when "first" isn't newsworthy in this blog post.
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Dressed for Success
While business attire has evolved over the years for men and women, the status associated with a jacket remains the same. Read more from Scott Hanson on the importance of the jacket from the Vrbo Fiesta Bowl to the Tour de France in this blog post.
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What is E-A-T?
When it comes to your website and standing out on Google Search, it all comes down to three elements that make up E-A-T. Learn more on what this acronym means and how your website can follow it in this blog post from Justin Liggin.
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How To Manage Burnout During the Holiday Season
From networking events to finding the perfect gifts to juggling festive commitments, the holiday season can bring a lot of stress. Learn how to manage burnout and navigate this season with Alison Bailin. Read more!
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What is Storytelling Marketing?
If done effectively, storytelling can be timeless. In this blog post, Rayna Burgett covers the different types of storytelling in marketing and how these can be used to drive engagement. Read more!
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Redeeming The Unredeemable
While rebuilding a reputation is often essential to a company’s survival, it's not nearly as fun as shown in Apple TV Plus’ new movie, Spirited. Read more in this blog post from Scott Hanson.
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Are You Reengaging with Customers?
With the cost of acquiring new customers on the rise, more brands and businesses are focusing on campaigns that reengage customers. Justin Liggin shares the common reengagement campaigns that brands are using to drive sales and increase conversion in his latest blog post.
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