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HMA joins with other communications firms on a collaborative public health campaign effort

HMA joins with other communications firms on a collaborative public health campaign effort

 |  July 24, 2020

HMA Public Relations, in collaboration with several local communications firms, joined efforts with the governor's office to launch a campaign encouraging all to #MaskUpAZ. Read more about the the campaign by following the link.

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Messaging In Sync

Messaging In Sync

 |  Apr 22, 2020

"Stay home and wash your hands," is a phrase we now hear daily. During the COVID pandemic, many companies have reverted to the same key messaging surrounding coronavirus. Follow the link to learn more!

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How should tourism and hospitality entities respond to Coronavirus?

How should tourism and hospitality entities respond to Coronavirus?

 |  Mar 13, 2020

Coronavirus has dealt the entire tourism and hospitality industry a devastating blow. Learn more about how these entities should respond, and recent updates from the Arizona Office of Tourism.

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Is it a public relations issue or an institutional one?

Is it a public relations issue or an institutional one?

 |  Dec 5, 2019

On what should have been a relaxing trip out of town, Marissa found herself in the middle of a prime example of an institutional issue. Read more!

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Real Life Crisis Plans

Real Life Crisis Plans

 |  Oct 29, 2019

During a recent trip to Santiago, Chile for semi-annual PRGN meetings, Scott found himself in the middle of a state of emergency. Read more about the crisis efforts of the hotel he was staying in.

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Brands and Politics Part Two

Brands and Politics Part Two

 |  Aug 14, 2019

As I did my usual stalking of PR Daily, the HMA blog, social media and the PRGN blog, I came across a similar topic on each one, brands and politics. Abbie tackled this topic a little over a year ago, but with recent events I thought it was just as relevant today. Last week, we […]

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Small town crisis communications

Small town crisis communications

 |  Aug 13, 2019

Recently, I went on a family trip to Carlsbad, Calif.; a charming little town my family has visited annually since I was a kid. While exploring our favorite nostalgic shops and local haunts, we found ourselves at the most popular breakfast stop in town. While enjoying breakfast at the newspaper-themed café – which included three […]

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Fire Coverage Offers Lessons in Crisis Communications

Fire Coverage Offers Lessons in Crisis Communications

 |  July 24, 2019

With wildfire season in full swing, fire coverage is dominating many local newscasts. Check out the lessons in crisis communications that Scott has learned from expert communicators.

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All businesses need a crisis communications plan

All businesses need a crisis communications plan

 |  July 9, 2019

All businesses need a crisis communications plan. Are you prepared if something bad happens? Let HMA help you with your crisis planning needs.

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Crisis Communications in the Social Media Age

Crisis Communications in the Social Media Age

 |  June 26, 2019

It seems not a day goes by that a viral video is making the news. Abbie gives her expert insight on how to handle crisis communications in the social media age.

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Crisis communication in the time of YouTube

Crisis communication in the time of YouTube

 |  May 22, 2019

As the resident Gen Z / millennial hybrid on the HMA team, I feel that it is my duty to report on a topic that is wildly popular among young people: vlogging. Vlogging, or video blogging, can be found all over YouTube, with its earliest forms dating back only as far as 2000. Vlogging is […]

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Can omitting key information cause a crisis?

Can omitting key information cause a crisis?

 |  Aug 31, 2018

We advise our clients to check and double-check all information that is to be released to the media – particularly if it has the potential to create controversy.   It’s among the advantages of having outside PR counsel to serve as another check and balance. When is omitting – or forgetting — critical information in a […]

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