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Check the Calendar

Check the Calendar

 |  Sep 6, 2022

Even the big boys like the MLB and the NFL have to take into account what else is going on when they hold their games. Read more on the importance of checking the calendar in this post from Scott Hanson.

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Good Sportsmanship On-Line

Good Sportsmanship On-Line

 |  Sep 1, 2022

Just as a student would respect an opponent on the field or in the debate room, the same must occur online. Read more on the importance of positive online behavior in this post from Scott Hanson.

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A Coach’s Impact

A Coach’s Impact

 |  Aug 24, 2022

In the PR industry, there are several different ways that experienced pros can give back by coaching a student or newcomer in the field. Learn more on the importance of a great coach in this post from Scott Hanson.

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The Coors Light

The Coors Light

 |  July 15, 2022

With active NFL players prohibited from directly endorsing beer, Coors Light and quarterback Patrick Mahomes have found a clever way around the rule. Read more from Scott Hanson on the brand's hilarious new commercial.

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Hats Off to the Sponsors

Hats Off to the Sponsors

 |  June 7, 2022

While special events rely heavily on sponsors for their financial success, ensuring that the sponsors get the exposure they want isn't always easy, especially when it comes to motorsports. Read more from Scott Hanson.

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First Pitch?

First Pitch?

 |  Apr 8, 2022

While Scott Hanson may be used to pitches as both a PR pro and high school baseball umpire, he had a new experience this week as he threw out the first pitch at a professional baseball game for the first time. Read more on how it happened!

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Are Perceptions Overwhelming?

Are Perceptions Overwhelming?

 |  Mar 1, 2022

With labor disputes impacting spring training in Arizona, negative perceptions of this industry are growing. Read more on why it may take some time for fans to re-embrace their favorite teams and players with Scott Hanson.

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Media Availability is Essential

Media Availability is Essential

 |  Oct 15, 2021

When Muhammad Ali went by Cassius Clay, he told the media that he is the best friend that reporters have due to his availability. By offering great quotes, speaking his mind and being articulate in his answers, he knew that he could use the media to his advantage. Learn more from Scott Hanson!

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Is Slow and Steady Effective?

Is Slow and Steady Effective?

 |  Sep 22, 2021

San Diegan roller-blader Slomo is recognized on the beach boardwalks for his slow and steady movements. Read how this approach relates to PR!

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Who won the Olympics?

Who won the Olympics?

 |  Aug 10, 2021

With the Olympics coming to a close earlier this week, Alison Bailin decided to take a look at a handful of the sports, athletes and miscellaneous others who scored massive public relations wins during the Summer Games.

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The Olympics is About More Than Athletics

The Olympics is About More Than Athletics

 |  Aug 4, 2021

The Copper State of Mind podcast this week is about the lessons we can learn from the Olympics, because after all, it is about more than just athletics. Listen now!

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How Important is a Good P.A. Announcer?

How Important is a Good P.A. Announcer?

 |  July 27, 2021

One of Scott Hanson's friends, Andy McClure is a P.A. at the Tokyo Olympics this year! Read more about what it takes to be a public announcer.

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