Our Blog
FILTER BY CATEGORY
- ALL
- Book Club
- Copper State of Mind
- Crisis Communications
- Fun Fact Friday
- HMA Public Relations
- Mash Up
- Media Monday
- Media Relations
- Networking and Professional Development
- Odds and Ends
- PR and HMA PR
- PR and Sports
- PR Observations and Preferences
- PR Toolkit
- PRGN
- PRSA
- Public Relations
- Social Media
- Tip for Tuesday
- What is...Wednesday
Fun is Still A Powerful Branding Tool
Alison Bailin | Feb 12, 2026
A little fun can go a long way, and we could all use more of it. Strategy matters, but sometimes a quick creative exercise is what sparks energy and connection. Check out our caricatures and read more in this blog post from Alison Bailin.
READ MORE
CSOM – What Does It Take for PR Firms to Earn a Seat at the Strategy Table?
Abbie Fink | Feb 5, 2026
In this Copper State of Mind podcast, Abbie Fink unpacks why communications and PR leaders belong at the strategic table, how branding is shaped in every interaction and why agencies must shift the conversation from hours to value. Read more and listen here!
READ MORE
What SeaWorld Orlando Taught Me About Public Relations
Alison Bailin | Jan 29, 2026
Between beluga encounters and roller coasters, a trip to SeaWorld offered timely reminders for PR pros: cut the jargon, adjust your perspective, choose words carefully and don’t be afraid to admit when change is needed. Read more lessons from Alison Bailin in this blog post.
READ MORE
What Disney World Taught Me About Public Relations
Alison Bailin | Jan 16, 2026
Disney World offers more than magic, it also has a few solid lessons in public relations, too. Alison Bailin shares the park rides that offer timely takeaways in storytelling, engagement and relationship-building. Check them out in this post!
READ MORE
Happy Holidays from HMA Public Relations!
HMA Public Relations | Dec 22, 2025
HMA Public Relations wishes you a joyful and happy holiday season! Thank you for being part of our story this year. As the year comes to a close, the HMA team will be out of the office and will return on January 5, 2026.
READ MORE
CSOM – Is There Anything To Love About RFPs?
Abbie Fink | Sep 25, 2025
Crafting an RFP? Before you hit send, tune in to this episode of Copper State of Mind. Abbie Fink and Adrian share what makes an RFP truly helpful for both clients and agencies, and cover how organizations can make the process smoother. Get helpful tips in the latest #CSOM.
READ MORE
What Gen Z’s Motivations Mean for Your Brand Strategy
Justin Liggin | Feb 20, 2025
A recent study explored Gen Z’s perspectives on everything from politics and relationships to finances, uncovering their complexities and motivations. Discover the three core groups of Gen Z and how these new findings can help brands build stronger connections in this post from Justin Liggin.
READ MORE
Rest in Peace Kelly Mixer
Abbie Fink | Feb 3, 2025
Honoring Kelly Mixer, a talented journalist, excellent PR professional, and passionate advocate for animals. Rest in peace, Kelly.
READ MORE
Happy Thanksgiving!
HMA Public Relations | Nov 28, 2024
Happy Thanksgiving from all of us at HMA Public Relations! We wish you a wonderful day filled with gratitude, joy, family, friends, and of course, delicious food! Our office will be closed for the holiday on Thursday, Nov. 28, and Friday, Nov. 29.
READ MORE
Veterans Day 2024
HMA Public Relations | Nov 11, 2024
In observance of Veterans Day, HMA Public Relations will be closed on Monday, Nov. 11. We honor and thank all veterans for their dedication and sacrifice to our country—today and every day.
READ MORE
Halloween Storytelling and PR Strategy
Justin Liggin | Oct 31, 2024
Happy Halloween! Learn how this day can create storytelling opportunities for businesses, help them tap into the spirit of the season and engage with audiences through creative PR strategies. Read more in this post from Justin Liggin!
READ MORE
What Makes A Great Host?
Justin Liggin | Oct 17, 2024
From connection and authenticity to the ability to engage with diverse audiences, a great host sets the tone for success. Read more on the key hosting qualities that stand out in this blog post from Justin Liggin.
READ MORE