Our Blog
FILTER BY CATEGORY
Fake Reviews Could Cost You
Abbie Fink | Oct 21, 2021
Posting a review for your own business can cause more trouble than you may think. The Federal Trade Commission is cracking down on businesses that post misleading and fake reviews, forcing them to pay a hefty fine. Learn why Abbie Fink thinks you should never take that risk.
READ MORE
What’s in a Name?
Alison Bailin | Sep 23, 2021
Programs first defined as a miniseries have now become known as a limited series, but why? Read Alison's thoughts on this name change in today's post.
READ MORE
A Sign to Be Kind
Scott Hanson | Sep 17, 2021
Is kindness the way to ultimate success? Read more from Scott Hanson on promoting kindness in today's post.
READ MORE
Is Imitation The Secret to Success?
Scott Hanson | Sep 7, 2021
As another television network introduces a former athlete to their morning show roster, will this imitation have long-term sustainability and success? Read more from Scott Hanson.
READ MORE
Check the Calendar Before Planning your Next Event or Meeting
Abbie Fink | Sep 3, 2021
When committing to inclusivity, being mindful of scheduling your event on a religious holiday is one step you can take to demonstrate your dedication. Read more from Abbie Fink.
READ MORE
Wanna Bet?
Scott Hanson | Sep 2, 2021
As sports betting arrives in Arizona, HMA is extending our history of gaming PR through our work with Caesars Entertainment. Read more from Scott Hanson!
READ MORE
Are You Vaccinated? and Other Business Protocols
Abbie Fink | Aug 26, 2021
With more people vaccinated and business and networking events starting to be held again, there is still a lot to discuss about how we will return back to normal. Read more from Abbie Fink.
READ MORE
The Revival of the Newsletter
Justin Liggin | Aug 13, 2021
Newsletters are the perfect way for consumers to get specific, up-to-date news condensed all into one single email. This may be why we are seeing a resurgence of newsletters. Read more!
READ MORE
Terms That You Only Hear in the Newsroom
Marissa Baker | Aug 12, 2021
Every industry has its own jargon but some of the coolest terms come from the journalism industry. Read more!
READ MORE
What is Facebook Reach?
Autumn Jarrett | Aug 11, 2021
When it comes to Facebook, there are some best practices to boost your reach and be sure that your content is getting in front of as many eyes as possible. Click the link to learn more!
READ MORE
The Power of Snackable Content
Justin Liggin | July 29, 2021
For PR professionals, snackable content is a perfect way to take long form content and adapt it specifically for a social media channel. Learn more from Justin Liggin!
READ MORE
What Makes a Good Client?
Abbie Fink | July 14, 2021
For any firm like ours, finding new business is a process. But what are the makings of a good client and how do you discover them? Learn more with Abbie Fink.
READ MORE