Our Blog
FILTER BY CATEGORY
The Rise of Social Media Subscriptions
Justin Liggin | Aug 12, 2022
Some of the biggest social media platforms in the world have introduced paid subscription options for users. Find out what's included in this post from Justin Liggin.
READ MORE
Does Consistency Matter in Communications?
Alison Bailin | Aug 11, 2022
Inconsistency in communications can disturb your campaign's key messaging and confuse audiences. In today's post, Alison Bailin shares how this has affected the message behind Shark Week and Sharkfest programming. Read more!
READ MORE
Anticipating Your Customers’ Needs Before They Do
Abbie Fink | Aug 10, 2022
Anticipating customers' needs is key to delivering good customer service. Read more from Abbie Fink on how something as simple as a pair of ear plugs can make an impact.
READ MORE
What is Social Listening?
Justin Liggin | Aug 9, 2022
If keeping tabs on audiences is important to your business, then social listening is for you. Find out more from Justin Liggin.
READ MORE
#MediaMonday – Loy Englehardt
Scott Hanson | Aug 8, 2022
Happy #MediaMonday! Today's feature comes to us from Loy Englehardt, owner and general manager of KINO-AM in Winslow, Arizona. Learn more about the media icon in this post.
READ MORE
#FunFactFriday – Doggy Edition
Alison Bailin | Aug 5, 2022
#FunFactFriday is back and the latest edition from Alison Bailin is all about dogs. Discover some fun facts on our four-legged friends in this post.
READ MORE
Content Marketing Metrics to Measure
Justin Liggin | Aug 4, 2022
By focusing on a few key metrics, you can take your content marketing strategy to the next level and create more value for your business. Find out more with Justin Liggin.
READ MORE
In the House With….Melanie Green
Abbie Fink | Aug 3, 2022
In this week’s episode of #CSOM, Abbie Fink and Adrian McIntyre are joined by Melanie Green, chief marketing and business development officer at Fish & Richardson, to discuss law firm marketing and how it can benefit your organization. Hear more!
READ MORE
Vote!
Scott Hanson | Aug 2, 2022
Primary day in Arizona is officially here after months of communications messages from candidates across TV, mail and more. In this post, Scott Hanson discusses today's campaign messaging and how it has created voter fatigue.
READ MORE
#MediaMonday – Katie Faller
Alison Bailin | Aug 1, 2022
Today's #MediaMonday comes to us from Katie Faller, the planner at Good Morning Arizona. Meet Katie in the latest post!
READ MORE
187 Minutes
Scott Hanson | July 29, 2022
Will the term "187 minutes" become a part of our everyday vernacular after the Jan. 6 Congressional hearings? Read more from Scott Hanson.
READ MORE
Can Marketing Communications Impact the Bottom Line?
Alison Bailin | July 28, 2022
From advertising to podcasts to webinars, the secret sauce to impacting the bottom line lies in marketing communications. Discover the strategies that your business should consider in this post from Alison Bailin.
READ MORE
Want