Our Blog

Happy Thanksgiving!

Happy Thanksgiving!

 |  Nov 25, 2021

Team HMA wishes everyone a wonderful and safe Thanksgiving!

READ MORE
How to Hire a Public Relations Agency in Arizona: Insider Tips for Executives and Marketing Directors

How to Hire a Public Relations Agency in Arizona: Insider Tips for Executives and Marketing Directors

 |  Nov 24, 2021

Whether big or small, for profit or not-for-profit, a PR agency can be a valuable asset to your organization. Abbie Fink and Dr. Adrian McIntyre take a closer look at hiring a PR firm in this week's #CSOM.

READ MORE
What is Story Hunting?

What is Story Hunting?

 |  Nov 23, 2021

After the story mining process comes story hunting. Read more from Alison Bailin on proactive story hunting and what to consider when finding your next media opportunity.

READ MORE
#MediaMonday – Holly Bock

#MediaMonday – Holly Bock

 |  Nov 22, 2021

It's #MediaMonday! Today's feature comes from Holly Bock, a reporter at AZ Family. Learn more about her!

READ MORE
#FunFactFriday – Thanksgiving

#FunFactFriday – Thanksgiving

 |  Nov 19, 2021

Thanksgiving is right around the corner! Check out these fun facts for the special day with Justin Liggin.

READ MORE
What is Public Relations?

What is Public Relations?

 |  Nov 18, 2021

As PR professionals, our job is often confused for advertising. Read an explanation on the difference between the two in today's #ThrowbackThursday post from Abbie Fink.

READ MORE
Why Are Soft Skills Important in PR?

Why Are Soft Skills Important in PR?

 |  Nov 17, 2021

Soft skills like authenticity and empathy are essential when it comes to working in PR. Read more from Justin Liggin on the importance of soft skills.

READ MORE
Naming Rights

Naming Rights

 |  Nov 16, 2021

Nicknames are often earned through something a person has done or how they act and eventually become a part of an individual's personal brand. Read more from Scott Hanson on nicknames.

READ MORE
#MediaMonday – Audrey Jensen

#MediaMonday – Audrey Jensen

 |  Nov 15, 2021

Happy #MediaMonday! Today's feature comes from Audrey Jensen, a real estate reporter at the Phoenix Business Journal. Learn more about her and how she got her start in writing!

READ MORE
Do Hashtags Increase Brand Awareness?

Do Hashtags Increase Brand Awareness?

 |  Nov 12, 2021

If you are looking to enhance your brand awareness strategy, custom hashtags are a great way to start. Read more on how hashtags can make your business more recognizable with Justin Liggin.

READ MORE
Phoenix Rises Again

Phoenix Rises Again

 |  Nov 11, 2021

Phoenix has given rise to an international network of independently owned public relations firms that still stands today. Read more from Scott Hanson.

READ MORE
Is a Picture Really Worth a Thousand Words?

Is a Picture Really Worth a Thousand Words?

 |  Nov 10, 2021

Visual storytelling through photos and videos emphasizes the message you are trying to send. Hear more in this week's #CSOM from Abbie Fink, Dr. Adrian McIntyre and guest Paul Bowers.

READ MORE
1 2 3 4 135 136