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The Rise of Social Media Subscriptions

The Rise of Social Media Subscriptions

 |  Aug 12, 2022

Some of the biggest social media platforms in the world have introduced paid subscription options for users. Find out what's included in this post from Justin Liggin.

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Does Consistency Matter in Communications?

Does Consistency Matter in Communications?

 |  Aug 11, 2022

Inconsistency in communications can disturb your campaign's key messaging and confuse audiences. In today's post, Alison Bailin shares how this has affected the message behind Shark Week and Sharkfest programming. Read more!

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Anticipating Your Customers’ Needs Before They Do

Anticipating Your Customers’ Needs Before They Do

 |  Aug 10, 2022

Anticipating customers' needs is key to delivering good customer service. Read more from Abbie Fink on how something as simple as a pair of ear plugs can make an impact.

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What is Social Listening?

What is Social Listening?

 |  Aug 9, 2022

If keeping tabs on audiences is important to your business, then social listening is for you. Find out more from Justin Liggin.

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#MediaMonday – Loy Englehardt

#MediaMonday – Loy Englehardt

 |  Aug 8, 2022

Happy #MediaMonday! Today's feature comes to us from Loy Englehardt, owner and general manager of KINO-AM in Winslow, Arizona. Learn more about the media icon in this post.

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#FunFactFriday – Doggy Edition

#FunFactFriday – Doggy Edition

 |  Aug 5, 2022

#FunFactFriday is back and the latest edition from Alison Bailin is all about dogs. Discover some fun facts on our four-legged friends in this post.

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Content Marketing Metrics to Measure

Content Marketing Metrics to Measure

 |  Aug 4, 2022

By focusing on a few key metrics, you can take your content marketing strategy to the next level and create more value for your business. Find out more with Justin Liggin.

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In the House With….Melanie Green

In the House With….Melanie Green

 |  Aug 3, 2022

In this week’s episode of #CSOM, Abbie Fink and Adrian McIntyre are joined by Melanie Green, chief marketing and business development officer at Fish & Richardson, to discuss law firm marketing and how it can benefit your organization. Hear more!

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Vote!

Vote!

 |  Aug 2, 2022

Primary day in Arizona is officially here after months of communications messages from candidates across TV, mail and more. In this post, Scott Hanson discusses today's campaign messaging and how it has created voter fatigue.

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#MediaMonday – Katie Faller

#MediaMonday – Katie Faller

 |  Aug 1, 2022

Today's #MediaMonday comes to us from Katie Faller, the planner at Good Morning Arizona. Meet Katie in the latest post!

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187 Minutes

187 Minutes

 |  July 29, 2022

Will the term "187 minutes" become a part of our everyday vernacular after the Jan. 6 Congressional hearings? Read more from Scott Hanson.

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Can Marketing Communications Impact the Bottom Line?

Can Marketing Communications Impact the Bottom Line?

 |  July 28, 2022

From advertising to podcasts to webinars, the secret sauce to impacting the bottom line lies in marketing communications. Discover the strategies that your business should consider in this post from Alison Bailin.

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