Our Blog
FILTER BY CATEGORY
CSOM – Leadership Is About the People Around You
Abbie Fink | June 4, 2026
Awards are meaningful, but the relationships built along the way matter most. In a new Copper State of Mind episode, Abbie Fink reflects on recent recognitions and shares lessons she has learned about leadership, trust and bringing others with you.
READ MORE
Why Media Training Isn’t Just for the Person Holding the Mic
Alison Bailin | June 1, 2026
Think media training is only for a spokesperson? The skills you learn can make you a better presenter, networker, leader and communicator. Alison Bailin explains why media training benefits far more than just those talking to reporters in this blog post.
READ MORE
In an AI-Driven World, Trust May Become a Brand’s Biggest Competitive Advantage
Abbie Fink | May 28, 2026
AI can generate content in seconds, but building trust still takes our intention and human understanding. Abbie Fink examines insights from PRGN’s 2026 Influence Insights survey and why communications professionals remain critical to helping brands connect authentically with their audiences in this blog post.
READ MORE
Memorial Day 2026
HMA Public Relations | May 25, 2026
In honor of Memorial Day, HMA Public Relations will be closed Monday, May 25. Today, we remember and honor those who who gave their lives in service to our country. We will return Tuesday, May 26, 2026.
READ MORE
Why Communications Teams Need a Seat at the Table in AI Decisions
Abbie Fink | May 21, 2026
The rapid rise of AI is creating new efficiencies as well as new risks around authenticity, trust and governance. Informed by global findings from PRGN’s 2026 Influence Insights survey, Abbie Fink discusses why communications strategists need a seat at the table to help guide AI adoption from the start. Read more!
READ MORE
We Were in the Room When It Happened… Abbie S. Fink Inducted Into the 2026 Scottsdale History Hall of Fame
Justin Liggin | May 19, 2026
We couldn’t be more proud to celebrate HMA Public Relations President Abbie S. Fink on her induction into the 2026 Scottsdale History Hall of Fame. Read more about the meaningful evening and watch the video sharing Abbie’s Scottsdale story, the relationships that shaped it and the community she continues to champion.
READ MORE
AI Is Making Content Easier. That Doesn’t Mean Brand Influence Is Easier.
Abbie Fink | May 14, 2026
The latest PRGN Influence Insights survey reveals a growing challenge for brands: standing out in an overcrowded, AI-driven content landscape. While AI can improve efficiency, trust, strategy and authenticity still require human judgment. In this blog post, Abbie Fink shares the survey findings and explains why influence still depends on people.
READ MORE
Celebrating HMA’s Abbie S. Fink as a 2026 Most Admired Leader
HMA Public Relations | May 11, 2026
Leadership, connection and community impact. Congratulations to HMA Public Relations President Abbie S. Fink for being named among the Phoenix Business Journal’s 2026 Most Admired Leaders. See more in our latest blog post.
READ MORE
AI Is Writing Your Firm’s Future – Whether You’re Ready or Not
Abbie Fink | May 7, 2026
AI is changing how professional services firms work. But while technology can improve efficiency, clients still expect human judgment, expertise and trusted advice. In this blog post, Abbie Fink shares where AI helps, where it falls short and why thoughtful implementation matters in professional services.
READ MORE
Where Storytelling Meets Leadership: Abbie Fink on the Today and Tomorrow in Scottsdale Podcast
HMA Public Relations | May 4, 2026
Abbie S. Fink has spent more than 30 years helping shape conversations and strengthen communities as a public relations leader. In a new conversation on the Today and Tomorrow in Scottsdale Podcast, she shared insights on storytelling, leadership and why showing up matters. Read more and listen to the episode!
READ MORE
Doing Good Is Good PR
Justin Liggin | Apr 30, 2026
Giving back does more than impact communities, it shapes how your organization is seen and remembered. Justin Liggin shares real local examples of giving in action and how intentional community relations can strengthen your PR efforts, create meaningful stories and build long-term credibility. Read more!
READ MORE
HMA Public Relations Celebrates Leadership Recognition in Sun Devil 100 Class of 2026
HMA Public Relations | Apr 27, 2026
HMA Public Relations celebrated leadership, growth and community impact with the Arizona State University Sun Devil 100. Congratulations to our president, Abbie S. Fink, on being named to the Class of 2026!
READ MORE