Our Blog

Are You Creating Landing Pages?

Are You Creating Landing Pages?

 |  Jan 27, 2022

Landing pages are the perfect addition to your next PR campaign. Find out the purpose of the landing page and what you should be including in yours with Justin Liggin.

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What Have You Done for Me Lately?

What Have You Done for Me Lately?

 |  Jan 26, 2022

What you spend on public relations should be considered an investment in your brand and a revenue generator. Read more from Abbie Fink on the role of PR and the importance of measuring its results.

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How Can You Create Brand Fans?

How Can You Create Brand Fans?

 |  Jan 25, 2022

Having fans isn’t exclusive to football teams and rock bands. Find out how to create loyal brand fans and long-lasting relationships with Justin Liggin.

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#MediaMonday – Heidi Goitia

#MediaMonday – Heidi Goitia

 |  Jan 24, 2022

It's that time again, #MediaMonday is back! Learn more about Emmy-award winning journalist, producer, and speaker Heidi Goitia in today's post.

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How Important Are Team Players?

How Important Are Team Players?

 |  Jan 21, 2022

Lessons learned from team sports can be life-changing. Learn more about the importance of team players and the connection to PR with Scott Hanson.

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How Do I Promote My Brand’s Leadership?

How Do I Promote My Brand’s Leadership?

 |  Jan 20, 2022

Developing a strategic communications campaign for your executive leadership is a main way to elevate a brand or business. Read more from Alison Bailin in today's post.

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Grow Your Brand on LinkedIn

Grow Your Brand on LinkedIn

 |  Jan 19, 2022

Whether you want to make new connections or generate business leads, LinkedIn is the perfect addition to your digital marketing strategy. Find out how to use the platform to grow your brand in this week's episode of #CSOM with Abbie Fink and Dr. Adrian McIntyre.

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What are the Benefits of Storytelling?

What are the Benefits of Storytelling?

 |  Jan 18, 2022

Everyone loves a good story. Find out how to tell the story of your brand or business and connect with audiences with Justin Liggin.

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#MediaMonday – Krista Allen

#MediaMonday – Krista Allen

 |  Jan 17, 2022

Today's #MediaMonday features Krista Allen, the assistant managing editor of the Navajo Times. Learn more about this award-winning journalist and her career.

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What Do Consumers Expect From Brands Online?

What Do Consumers Expect From Brands Online?

 |  Jan 14, 2022

Is your online brand behavior appealing to consumers? Find out what your followers expect from your brand online in today's post from Justin Liggin.

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How Do I Boost My Visibility?

How Do I Boost My Visibility?

 |  Jan 13, 2022

As a brand, standing out online is essential. Find out the simple ways to boost your visibility in today's post from Justin Liggin.

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It’s a Good Thing We Have Contingency Plans

It’s a Good Thing We Have Contingency Plans

 |  Jan 12, 2022

Contingency plans are more important now than ever. Read more from Abbie Fink on event planning in this COVID world and the importance of always reading the contract.

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