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CSOM: Little Things Can Make All The Difference
It’s all about the little things. Abbie Fink reflects on her recent media tour through Tennessee and Kentucky, sharing how in-person visits and small, thoughtful gestures can strengthen relationships and set your business apart. Find out more in this episode of Copper State of Mind!
READ MORE#MediaMonday – Mala Blomquist
This week’s #MediaMonday features Mala Blomquist, managing editor of the Jewish News of Greater Phoenix. Mala shares her media journey, the types of stories she’s looking for, and opens up about her experience co-writing Charlotte, the true story of Holocaust survivor Charlotte Adelman.
READ MOREDeveloping a Long-Term Communications Plan with a Digital Communications Agency
Just like a solid business plan, your communications plan is key to long-term success. Discover how a strategic approach to communications can drive real results in this blog post from Abbie Fink and download HMA's guide to crafting a winning strategy.
READ MORE#MediaMonday – 2025 State of the Media
Get a look into Arizonans’ everyday media consumption habits and perceptions of local media with the latest study from the Arizona Media Association. Justin Liggin shares findings from the report in this post.
READ MORECSOM: Measuring the True Impact of PR & Communications Campaigns
What should we really be measuring in PR? In this episode of the Copper State of Mind podcast, Abbie Fink reflects on her early PR experiences and bridges the gap between what can be measured and what truly matters in communications and public relations. Check it out!
READ MORE#MediaMonday – Ryan Winslett
Say hello to Ryan Winslett, North Valley managing editor at Independent Newsmedia, in this week’s #MediaMonday! Ryan shares how he got his start writing for his high school paper, his passion for community storytelling, his love of movies, and more.
READ MOREHMA Public Relations Included in the Sun Devil 100 Class of 2025
HMA Public Relations is proud to be named to the Sun Devil 100 Class of 2025! With three ASU grads on staff, we are honored to be recognized among the fastest-growing alumni-led businesses making an impact in our communities. Read more from Abbie Fink on this achievement and the clients and partners joining us on the list.
READ MOREWorking with Your Public Relations Agency
A strong partnership with a PR agency starts with open communication, strategic collaboration, and clear goals. Learn how to maximize your agency relationship and download HMA's guide in this post from Abbie Fink.
READ MORE#MediaMonday – Independent Newsmedia Panel
This week's #MediaMonday takes you inside last week’s PRSA Phoenix panel at the Independent Newspapers headquarters, where the key people behind the paper shared insights on local journalism and how to connect with them. Read more from Justin Liggin!
READ MORE#CSOM: The End of Celebrity Endorsements? Meet the New Brand Champions
A recent study found that today’s audiences trust employees' voices more than paid celebrity endorsements. Abbie Fink and Adrian McIntyre discuss how this shift is reshaping consumer behavior and brand strategy, highlighting the critical role of trust in modern marketing. Check out a new episode of Copper State of Mind.
READ MORE#MediaMonday – 2025 So Far
From uplifting human-interest reporters to government watchdog investigative reporters, and from Arizona to New Mexico, across television and print, we have been spotlighting media professionals in our weekly #MediaMonday series. Check out this roundup to see who we have featured so far in 2025!
READ MOREPurpose-Driven PR for Businesses
For purpose-driven businesses to reach the right audience and be seen, heard, and felt by the public, purpose-driven PR can make a difference. Learn more about communicating your impact and how HMA can help with Justin Liggin.
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