Our Blog

October 18, 2018
Top Golf

Lessons Learned From Top Golf

One can say I am competitive by nature.  As an athlete, I took a loss pretty hard. As a Cardinals fan, well, I have had to […]
October 17, 2018

The Real Reason Customers Invest

This past weekend, one of the University of Alabama’s best known traditions was brought back to life after it was nixed a few years ago following […]
October 16, 2018
inclusive marketing

Finding All The Voices

I had never heard the term “inclusive marketing” until I was doing the research  for my presentations at the recent Improving Disability Communications workshop hosted by the  National […]
October 15, 2018
Chris Etling

#MediaMonday – Chris Etling

Today’s #MediaMonday comes to us from the crisp northland, where they actually experience fall.  A fellow Northern Arizona University alumnus, Chris Etling is the new managing […]
October 12, 2018
pitching

Eight tips to remember when pitching to the media

It has been a few weeks now since I was a proud attendee of the 15th annual Valley Publicity Summit presented by SPJ.  Didn’t catch my […]
October 11, 2018
natural disasters

The Impact of Social Media on Natural Disasters

Social media has become a revolutionary tool for businesses and brands. However, platforms such as Twitter and Facebook have redefined communication, especially during natural disasters and […]
October 10, 2018
Iowa

What is the Iowa Hawkeyes Wave?

Community traditions have a way of engaging and strengthening brands – particularly when it involves football and kids. The stadium wave has been a part of […]
October 9, 2018
Tuesday

#TipForTuesday – What is Leadership?

Grace was in my office when I was getting ready to select the cards for this month’s #TipForTuesday. So I went ahead and had her make […]
October 8, 2018
Charlene

#MediaMonday – Charlene Bisson

Today’s #MediaMonday comes to us from a publisher with a whopping list of media outlets. It’s none other than Charlene Bisson, Arizona publisher for Independent Newsmedia, […]
October 5, 2018
Halloween

#FunFactFriday – Halloween

What’s the first thing you think of when you see October on the calendar? Halloween, of course, one of my favorite holidays. October is also the […]