Our Blog

August 20, 2020

Marketing to The Younger Generation

How is marketing to Gen Z different than to Millennials? Click the link to see examples of how brands have successfully marketed to the younger generation.
August 19, 2020

How to avoid burnout when working from home

By now, we've had a few month to adjust to the new normal of working from home, but what should you do when you start to feel burned out? Read more from Autumn on how to stay engaged while working from home.
August 18, 2020

The Heat is On #HMATurns40

This year, #HMATurns40 and as we enter yet another day with temperatures above 110 degrees, Scott is reminded of the PR campaigns team HMA has created to help Arizonans get through the hottest part of the summer with our past client, SMACNA Arizona. Click to read more about the innovative solutions we have implemented.
August 17, 2020

Who is Kayla Mortellaro – #MediaMonday

Happy #MediaMonday! Meet Kayla Mortellaro, operations coordinator at KDUS AM 1060 and host of Valley Focus.
August 14, 2020

How to write a good bio

Is your professional bio as good as it can be? Autumn has been updating bios for clients and has a few tips on how to get started. Click to read more...
August 13, 2020

How to kickstart diversity in the workplace

How has your organization navigated diversity and inclusion? While these changes don't happen overnight, Annelise has a few ideas on how to advocate for change and accountability. Follow the link for tips on how to overcome roadblocks in diversity and inclusion at your workplace.
August 12, 2020

The reason advertisers are holding Facebook accountable

During July, more than 1,000 brands including Coca-Cola, Walgreens and Disney decided to halt advertising on Facebook to #StopHateForProfit. Click to read more about the impact this has on advertising.
August 11, 2020

Social Media Takes What We Give It

Tik Tok goes the clock! Due to privacy concerns, the popular video app Tik Tok might not be around for much longer. Does this mean that using Tik Tok is an invasion of privacy? Just like with any other social media platform, Scott thinks that the information you voluntarily share online doesn't pose a privacy concern. Click the link to read more.
August 10, 2020

#MediaMonday – Shannon Levitt, Jewish News

Happy #MediaMonday! Today, get to know Shannon Levitt, the editor of Jewish News. Prior to joining Jewish News, she worked as a Crux reporter for The Boston Globe. Follow the link to learn more about her and how she got into journalism.
August 7, 2020

Who is on the cover of O Magazine?

Next month’s issue of O Magazine will not feature Oprah Winfrey on the cover for the first time in 20 years. Instead, the historic issue will feature Breonna Taylor. Read more from Annelise on how this helps to bring awareness to recent social injustices.