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#TipForTuesday – Taking off the PR Hat
Alison Bailin | Mar 29, 2022
As PR pros, it can be difficult to take off the "PR hat" when attending events. Learn how with Alison Bailin in today's #TipForTuesday post.
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How to Brush Up on Your Public Speaking
Autumn Jarrett | July 20, 2021
With COVID-19 vaccines now being widely distributed and many organizations planning for the return of in-person events this fall, it has never been a better time to brush up on your public speaking. In today's #TipForTuesday post, Autumn Jarrett shares a few things to remember before addressing your audience.
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Where Can I Secure a Bylined Article?
Alison Bailin | June 8, 2021
In today's #TipForTuesday, Alison Bailin shares her best practices for securing coverage on a bylined article.
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#TipForTuesday- Working with Micro-Influencers
Marissa Baker | May 4, 2021
Influencer marketing has been on the rise as more consumers trust their favorite “gurus” for product advice. While it may sound expensive to work with an influencer, there are many micro-influencers with their own specific niches that can be just as effective, if not, more effective than macro-influencers. Click the link to learn why.
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#TipForTuesday – Updating Online Presence
Marissa Baker | Apr 27, 2021
Updating how your website looks not only changes the way people use your site, but it can also help the page run faster which leads to higher conversions. If it has been a few years since you have updated your website, it may be time to do so. Click the link for some things to consider when updating your website or social media presence.
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Tip for Tuesday – How to boost engagement on Tik Tok and Instagram
Autumn Jarrett | Apr 20, 2021
Over the course of three days last week, Autumn had the opportunity to virtually attend the Chandler Chamber Marketing Summit. While most of us have probably attended our fair share of webinars over the past year, this was one of Autumn's favorite seminars. Click the link to read why!
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Creating Content to Gain More Coverage
Marissa Baker | Mar 9, 2021
Content marketing is just one of the many facets that make up a successful and strategic communications plan. Whether it is through e-newsletters, webinars or infographics, there are many ways a business can share its story. So how do businesses create content to promote their business? Some successful businesses hire a PR agency like HMA […]
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A Tip for Tuesday – Don’t Suck
Alison Bailin | Feb 2, 2021
I don’t need you to be great. I just need you to suck less than someone else. That is not my quote. About a dozen years ago, I was enjoying the IABC Phoenix Copper Quills with my colleagues. The keynote for the evening was Peter Shankman, then-owner of Help A Reporter Out (HARO). During his […]
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You Have Permission to Fail
Alison Bailin | Jan 12, 2021
Several members of our team are fans of 4th Gear Consulting, which is in the business of helping leaders grow their skills and better engage team members. From time to time, their own fearless leader Randy Hall provides a little inspiration via the business’ digital channels. A favorite of mine talks about failing, which is […]
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Checklist for Overcoming Writer’s Block
Marissa Baker | Aug 25, 2020
What new rituals have you created while working from home? Marissa found she is able to focus better during her writing sessions after running through a productivity checklist. Click the link to read!
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Do you still need a resume?
Autumn Jarrett | July 28, 2020
When is the last time you updated your resume? For today's #TipForTuesday, Autumn explains why it's important to keep your resume updated, even if you aren't searching for a new job. Click the link to read.
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#TipForTuesday – Sharing your story on social media
Marissa Baker | May 19, 2020
For today's #TipForTuesday, Marissa shares her insights on how to create engaging posts for your social media stories. Click the link to learn more.
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