Author Archives: Marissa Baker

How to Find Inspiration While Writing

How to Find Inspiration While Writing

 |  Oct 20, 2021

It can be hard to get the right words down on paper when you feel uninspired. Learn a few tricks from Marissa Baker to help kickstart your brain to create good content.

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Does Your Newsletter Have These Elements?

Does Your Newsletter Have These Elements?

 |  Oct 14, 2021

Since the onset of the pandemic, there has been a definite revival in newsletters. See what information you should be including in your newsletters to help keep your consumers engaged.

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Ways to Improve Your Social Media

Ways to Improve Your Social Media

 |  Oct 8, 2021

Your social media pages are often the first thing people notice when searching online. Are you giving your potential customers a good first impression of your business?

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Improving Your SEO

Improving Your SEO

 |  Oct 1, 2021

Improving your search engine optimization doesn't have to be a challenge. See the steps Marissa Baker recommends you do to improve your rankings today.

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#TipForTuesday – Improving your SEO

#TipForTuesday – Improving your SEO

 |  Sep 21, 2021

Are you hurting your SEO? There are a few things that you can unintentionally do that can lower your SEO rank. Learn more.

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#TipForTuesday – Continue Communicating to Consumers

#TipForTuesday – Continue Communicating to Consumers

 |  Sep 14, 2021

People are eager to get back to shopping at brick and mortar locations. So what does this mean for brands with a large in-person presence? Learn more!

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New Financial Features on Twitter

New Financial Features on Twitter

 |  Sep 10, 2021

Twitter is now offering creators new ways to make money on its platform. Learn more about the Super Follow subscription and Tip Jar and how you can use it to your advantage.

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#FunFactFriday – AP Style Updates

#FunFactFriday – AP Style Updates

 |  Aug 27, 2021

As our language and culture changes, so do the rules of AP Style. For today's #FunFactFriday, Marissa shares some updates and reminders for using AP Style.

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Marketing in the Age of Nostalgia

Marketing in the Age of Nostalgia

 |  Aug 19, 2021

Brands like Burger King are going back to their old-school roots to evoke a sense of nostalgia with its consumers. The new Burger King logo tugs on the emotions of hamburger lovers everywhere by bringing back the logo that was used in the ‘90s. Learn more about nostalgia marketing in today's post from Marissa Baker!

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Terms That You Only Hear in the Newsroom

Terms That You Only Hear in the Newsroom

 |  Aug 12, 2021

Every industry has its own jargon but some of the coolest terms come from the journalism industry. Read more!

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Ways to Improve your PR Plan

Ways to Improve your PR Plan

 |  Aug 5, 2021

Before you start driving, you must know your destination in order to get to the right place. You might check a map and do a little research about the destination before setting out. The same is true when it comes to your PR strategy. Read more!

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#WhatisWednesday – How to Get the Most Out of Your Media Coverage

#WhatisWednesday – How to Get the Most Out of Your Media Coverage

 |  July 28, 2021

Your byline was secured in the local paper, but what's next? Find out how to make the most of your earned media coverage with Marissa Baker.

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