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How AI Is Changing Our Navigation
AI is reshaping our navigation experience on the Google Maps platform with new features introduced that use visual results, augmented reality and more to streamline the user experience. Learn more in this post from Justin Liggin.
READ MORELinkedIn Is Still My Go-to for Business Connections
Are you leveraging LinkedIn to establish your brand and strengthen new and current business connections? Abbie Fink covers the value of the social media platform and how it can help you identify common connections in this blog post. Learn more!
READ MOREHow Social Media Can Benefit Your Event
Whether you're in the midst of planning your event, currently hosting, or wrapping up the fun, there are endless opportunities to leverage your event and online presence to create a memorable moment. Learn more on using social for event promotion in this post from Justin Liggin.
READ MOREWhy Create Content With Easter Eggs?
Easter eggs are concealed surprises or secret messages included in TV programs, video games and social media posts. Alison Bailin shares notable examples of Easter eggs and the benefits of including these hints in your brand marketing in this blog post. Check it out!
READ MOREAre Social Media Platforms Liable?
600 school districts across the country and 10 school districts in Arizona are suing TikTok, YouTube, Instagram, Facebook and Snapchat, accusing the social media companies of contributing to a mental health crisis among students which has prompted districts to allocate resources to tackle the issue. Can social media be held accountable? Read more in this post from Scott Hanson.
READ MOREWhat Are the Keys to Visual Marketing?
From videos to infographics to memes, visuals have become an essential marketing element for businesses. Justin Liggin talks visual marketing and shares how you can get creative with your content in this blog post. Read more!
READ MOREWhat is Threads?
Justin Liggin is exploring the new Threads platform from Meta in his latest blog post. Read to discover how Threads works, why this platform is Meta's response to Twitter and more.
READ MOREWhat Does Verification Mean on Social Media?
While blue checkmarks on social media were previously only given to public figures and big companies, times have changed. Justin Liggin outlines what verification is like on the most significant social media platforms in this blog post.
READ MOREHow Does Social Media Differ from Earned Media?
Earned media and social media are significant elements of today’s media landscape with each serving a different role. Rayna Burgett examines the similarities and distinctions between the two in this blog post.
READ MOREDon’t Feed the Trolls
By definition, a troll is “…a person who posts inflammatory, insincere, digressive, extraneous, or off-topic messages in an online community with the intent of provoking readers into displaying emotional responses or manipulating others’ perception.” Abbie Fink shares the warning signs that you're dealing with an online troll and covers how to respond following a presentation from Jon Goldberg of Reputation Architects.
READ MORECan Using Social Media Become Illegal?
Social media is not going away – even if lawmakers continue trying to make it harder for some to access. Scott Hanson discusses privacy on social media, noting recent changes with state regulations on the issue. Click on today's blog post to find out more!
READ MOREAre News Organizations Departing Twitter?
Twitter is a few tweets less after NPR and PBS have decided to stop posting on their accounts. Find out why these organizations have left the platform in the latest blog post from Justin Liggin
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