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Are News Organizations Departing Twitter?

Are News Organizations Departing Twitter?

 |  Apr 19, 2023

Twitter is a few tweets less after NPR and PBS have decided to stop posting on their accounts. Find out why these organizations have left the platform in the latest blog post from Justin Liggin

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What Are Content Pillars?

What Are Content Pillars?

 |  Apr 12, 2023

By planning with content pillars, you can share relevant and consistent information that aligns with your business does and what your followers want. Learn more on social media pillars and how to create them in this post from Justin Liggin.

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Tik Tok Ban, Will Others Follow?

Tik Tok Ban, Will Others Follow?

 |  Apr 7, 2023

Earlier this week, Arizona’s governor announced that Tik Tok is now banned from all state-owned devices citing security concerns. Read more on the ban and what this means in the latest post from Abbie Fink.

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Is Twitter Still A Journalists’ Platform?

Is Twitter Still A Journalists’ Platform?

 |  Mar 28, 2023

Despite Twitter's politicization, the platform continues to be popular for journalists. Read more on the importance of Twitter in media and discover recent findings from Muck Rack's 2023 State of Journalism report in this blog post from Scott Hanson.

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How Can YouTube Benefit Your Brand?

How Can YouTube Benefit Your Brand?

 |  Mar 22, 2023

Videos can capture our attention better than just text and images and create entire storylines. Find out the keys to YouTube for your brand and discover new content ideas in this blog post from Rayna Burgett.

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Impressions vs. Reach vs. Engagement…What’s the Difference?

Impressions vs. Reach vs. Engagement…What’s the Difference?

 |  Mar 14, 2023

Do you know what separates impressions from reach and engagement and how these factors impact your marketing campaigns? Rayna Burgett talks all about it in her latest blog post. Check it out!

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What Should I Post on Social Media?

What Should I Post on Social Media?

 |  Mar 7, 2023

From case studies to day in the life videos, Justin Liggin is sharing some content examples for your social media page. Discover more in this blog post!

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From Memes to Dreams

From Memes to Dreams

 |  Feb 16, 2023

Viral memes for brands like Popeyes and Ocean Spray have created opportunities for individuals like 18-year-old Dieunerst Colin. Read more on how he went from memes to dreams in this blog post from Justin Liggin.

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Artifact: A New News App

Artifact: A New News App

 |  Feb 9, 2023

Described as TikTok for text, the Artifact app provides users with curated news articles that fit their interests. Learn more on this app and how it could impact news consumption in this blog post from Justin Liggin.

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What to Expect on Social Media in 2023

What to Expect on Social Media in 2023

 |  Jan 10, 2023

From live shopping to Twitter clones to avatars, Justin Liggin is sharing what he expects from social media this year in his latest blog post. Read more!

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When Actions Have Costly Consequences

When Actions Have Costly Consequences

 |  Dec 1, 2022

Elon Musk's purchase of Twitter has made employees quit by the dozens and influenced 50 out of the top 100 advertisers to pull their ads on the platform. Abbie Fink talks more on Musk's acquisition and discusses what is to come for the platform in this blog post. Read more!

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How Influencer Marketing Can Grow Your Brand

How Influencer Marketing Can Grow Your Brand

 |  Nov 10, 2022

Could influencer marketing be the key to growing your brand? Learn how this powerful social media tactic can provide benefits in this post from Rayna Burgett.

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