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Veterans Day
HMA Public Relations | Nov 10, 2023
HMA Public Relations will be closed on Friday, Nov. 10 in observance of Veterans Day. Team HMA honors our nation’s heroes this Veterans Day and every day. Thank you for your dedication and sacrifice for our country. 🇺🇸
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Why it is Important to Include Strategic Marketing in Your Business Plan
Abbie Fink | Oct 4, 2023
Authentic business growth calls for a customized marketing plan that includes strategies tailored to your specific goals. Learn more about an agency's role in developing and implementing your strategic plan and discover the questions to consider before working with an agency in this blog post from Abbie Fink. Check it out!
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Happy 30th Anniversary, Abbie!!
Alison Bailin | Aug 25, 2023
Last night, HMA came together to toast the one-and-only Abbie S. Fink for her milestone 30th anniversary. Read more on the experience at LONS at The Hermosa Inn and see our photos in this blog post from Alison Bailin!
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What is a Trusted Advisor?
Alison Bailin | Aug 10, 2023
The best public relations professionals are trusted advisors, both to the organizations and the people within them. Read more on this connection and how we can communicate your brand to the world in the latest blog post from Alison Bailin.
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What Have We Learned From Abbie?
Alison Bailin | June 28, 2023
Happy Anniversary, Abbie! In honor of Abbie Fink's milestone 30th anniversary at HMA Public Relations, the team is sharing the valuable lessons we have learned from her in this blog post from Alison Bailin.
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Marking a Major Milestone at HMA Public Relations
Abbie Fink | June 21, 2023
With Abbie Fink celebrating her 30th anniversary with HMA Public Relations on July 1, she is sharing 30 things for 30 years to mark the milestone. Find out what has made HMA Public Relations special for Abbie in this blog post.
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Welcome Rayna Burgett to the HMA Team
Abbie Fink | Oct 6, 2022
Welcome Rayna Burgett to Team HMA! Rayna is a graduate of the USC Annenberg School for Communication and Journalism and in her free time enjoys journaling, fashion design and spending time with her Shih Tzu puppy. Meet Rayna in this introductory post!
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Creating Content to Gain More Coverage
Marissa Baker | Mar 9, 2021
Content marketing is just one of the many facets that make up a successful and strategic communications plan. Whether it is through e-newsletters, webinars or infographics, there are many ways a business can share its story. So how do businesses create content to promote their business? Some successful businesses hire a PR agency like HMA […]
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Is Arizona Hosting the Perfect Event?
Alison Bailin | Feb 25, 2021
For more than 40 years, HMA Public Relations has prided itself on helping coordinate programming, media relations and/or digital communications programs for some of Arizona’s leading events, including the Fiesta Bowl, Arizona Gives Day, Violins of Hope, multiple Super Bowls, the Circle K Tempe Music Festival and so many more. Our experience makes us uniquely […]
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How to Make Your Feed Fun
Justin Liggin | Feb 19, 2021
While it may be cold now, the spring season is set to begin in about a month which means it is the perfect time to freshen up your social media. Sometimes you may be unsure of what to do on your social media other than post a photo or two. But there are easy solutions […]
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What Do I Need to Know to Work in Public Relations?
Alison Bailin | Feb 10, 2021
Today marks my 17th anniversary at HMA Public Relations. To mark the occasion, here are 17 things folks should know if you want to work in the industry: AP Style. Know it. Love it. Use it. The importance of developing key messages. How to story mine an organization, client or brand. The difference between issues […]
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Should your CEO be on social media?
Abbie Fink | Jan 13, 2021
With most of our client engagements, we provide c-suite communications strategies. Recommendations include thought-leadership, white papers, speaking engagements, media relations, and of course, an active social media presence. And although most are eager to participate in these recommendations, social media typically causes even the most media-savvy client to pause. “What if I say something wrong?” […]
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