Our Blog

Sometimes You Have to Forget the Script

Sometimes You Have to Forget the Script

 |  Mar 3, 2021

In May, I purchased a new air conditioning unit.  The company I purchased it from offered one-year, same-as-cash financing.  I arranged for the financing, had the unit installed and set-up automatic payments. About two months later, I got a notification that an American Express account could not be opened because my identity couldn’t be verified.  […]

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Traffic Reports Take a Detour

Traffic Reports Take a Detour

 |  Mar 2, 2021

Among the many, many changes brought on by the pandemic has been people’s commutes to-and-from work.  At HMA Public Relations, commuting is a thing of the past as our staff is now working remotely. We are one example of how traffic in the Valley has changed and now, how it is reported.  Each of the […]

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#MediaMonday – Arrianee LeBeau

#MediaMonday – Arrianee LeBeau

 |  Mar 1, 2021

Today’s #MediaMonday comes to us from Arrianee LeBeau, a reporter with AZ Family who I recently had the pleasure of profiling on the cover of So Scottsdale Magazine. The full story is available HERE, and below are some highlights: After spending much of her early life in and out of hospitals due to severe asthma, […]

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How Can You Communicate Sustainability?

How Can You Communicate Sustainability?

 |  Feb 26, 2021

February 26th marks National Skip the Straw Day, a day where environmental advocates encourage Americans to consider their usage of single use plastic and ask themselves what they can do to keep these plastics out of world’s landfills and oceans. Today is the perfect time to discuss sustainability and the best ways to communicate it […]

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Is Arizona Hosting the Perfect Event?

Is Arizona Hosting the Perfect Event?

 |  Feb 25, 2021

For more than 40 years, HMA Public Relations has prided itself on helping coordinate programming, media relations and/or digital communications programs for some of Arizona’s leading events, including the Fiesta Bowl, Arizona Gives Day, Violins of Hope, multiple Super Bowls, the Circle K Tempe Music Festival and so many more. Our experience makes us uniquely […]

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What is a copyright troll?

What is a copyright troll?

 |  Feb 24, 2021

A picture is worth a thousand words, right?  Well, what if that picture costs you thousands of dollars? Just when you think you’ve found the perfect picture to accompany your blog post or to include in your company newsletter, you see the words Images may be subject to copyright. No big deal, right?  After all, […]

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Using Inclusive Language for All Marginalized Communities

Using Inclusive Language for All Marginalized Communities

 |  Feb 23, 2021

As communication professionals, we are responsible for keeping up to date on inclusive language. But what exactly does inclusive language entail? PR Daily notes that “language that isn’t inclusive can feel harmless, or even have strong historic ties” for certain gender identities and ethnic backgrounds. Abbie suggests that using inclusive language can go further and […]

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#MediaMonday – Maria Hechanova

#MediaMonday – Maria Hechanova

 |  Feb 22, 2021

Today’s #MediaMonday features Maria Hechanova who is a weekend morning reporter at 3TV in Phoenix. So, Maria, time to share! Tell us how you got your start? Tell us your story! I took a journalism class in high school and once I realized I could get paid to ask questions, write, and talk (three things I […]

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How to Make Your Feed Fun

How to Make Your Feed Fun

 |  Feb 19, 2021

While it may be cold now, the spring season is set to begin in about a month which means it is the perfect time to freshen up your social media. Sometimes you may be unsure of what to do on your social media other than post a photo or two. But there are easy solutions […]

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Has New Business Development Changed?

Has New Business Development Changed?

 |  Feb 18, 2021

So much about the workplace has changed because of the pandemic.  Work-from-home has become the norm, more and more meetings are taking place virtually using a variety of different platforms and we’ve been challenged to find ways to network. And for those of us that work with clients, the biggest change has been in how […]

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What Does Your Community Really Think of Your Business?

What Does Your Community Really Think of Your Business?

 |  Feb 17, 2021

As I prepare to move into a new house, I have been browsing through the Facebook Marketplace and Craigslist to find furniture. I came across the Nextdoor app which is very similar to these sites but also acts as a social media platform connecting you to your neighbors through public posts. Unlike the posts I […]

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Press Freedom Must Ring

Press Freedom Must Ring

 |  Feb 16, 2021

Transparency in government is more important now than ever.  And it’s not just at the national level.  It’s not a new topic for us, as demonstrated here, and here. HMA Public Relations has worked as a government contractor for city, county, state and tribal governments for decades.  Our team knows from the onset that everything […]

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