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#MediaMonday – Kate Reed

#MediaMonday – Kate Reed

 |  Oct 11, 2021

Happy #MediaMonday! Today's feature comes from Kate Reed, the publisher of Raising Arizona Kids. Learn more about her and her unique journey into the publishing world!

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Ways to Improve Your Social Media

Ways to Improve Your Social Media

 |  Oct 8, 2021

Your social media pages are often the first thing people notice when searching online. Are you giving your potential customers a good first impression of your business?

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What’s New in News Releases?

What’s New in News Releases?

 |  Oct 7, 2021

Press releases are one of the most common materials used by PR folks. In today's post, Alison Bailin analyses the 2nd Cision State of the Press Release report and recommends what to include in your press release to see the most success.

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#WhatisWednesday – What are the Common Mistakes of Social Media Strategy?

#WhatisWednesday – What are the Common Mistakes of Social Media Strategy?

 |  Oct 6, 2021

Social media strategies across the globe were impacted by Facebook and Instagram's down time. Learn from Justin Liggin how to adjust your strategy to avoid your social media strategy from being affected in the future.

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Why I Won’t Slam Your Business on Social Media

Why I Won’t Slam Your Business on Social Media

 |  Oct 5, 2021

What is the best solution when you feel like a business is in the wrong? Communicating first with the manager can go a long way. Hear from Abbie why this strategy might be the most effective.

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#MediaMonday – Zach Crenshaw

#MediaMonday – Zach Crenshaw

 |  Oct 4, 2021

It's #MediaMonday! Today's feature comes from Zach Crenshaw, ABC15's newest weekend evening anchor. A fun fact about Zach is that he lived in Japan while when he was growing up. Learn more about him!

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Improving Your SEO

Improving Your SEO

 |  Oct 1, 2021

Improving your search engine optimization doesn't have to be a challenge. See the steps Marissa Baker recommends you do to improve your rankings today.

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What Started as a Family-owned Business is Still Thriving Today

What Started as a Family-owned Business is Still Thriving Today

 |  Sep 30, 2021

The printing press helped pioneer the mass production of printed copy. Abbie Fink recently visited an old printing press shop called Hatch Show Print and shares more about it in today's blog post.

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Employees as Brand Ambassadors

Employees as Brand Ambassadors

 |  Sep 29, 2021

Are your employees empowered to represent your brand effectively? Your employees are a direct reflection of your business and have direct influence on whether your customers will be satisfied. Hear more in this week's episode of #CSOM with Abbie Fink and Adrian McIntyre.

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Reaching Your Target Audience is Essential

Reaching Your Target Audience is Essential

 |  Sep 28, 2021

In PR, we have many modes through which we can tell stories such as words, images and video. So how do other industries connect with their target audience to share their stories? Read more from Scott Hanson!

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#MediaMonday – Tom Scanlon

#MediaMonday – Tom Scanlon

 |  Sep 27, 2021

It's #MediaMonday! Today's feature comes from Tom Scanlon, managing editor at the Mesa Tribune. He also recently founded HARK Valley, a Facebook Bulletin newsletter. Learn more about him!

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#FunFactFriday – The Newsjacking Tactic

#FunFactFriday – The Newsjacking Tactic

 |  Sep 24, 2021

Happy #FunFactFriday! Today, Justin Liggin talks about how newsjacking can be a successful tactic to generate more buzz about your brand. Read more!

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