Our Blog
FILTER BY CATEGORY
Book Club – “Return of the Gold: The Journey of Jerry Colangelo and the Redeem Team”
Each month, one member of the HMA team reads a book of his/her choosing and shares when he/she learned from the book during one of our staff meetings. While the book does not have to be specifically communications focused, we do like for our team members to be able to share nuggets of wisdom within […]
READ MOREListen to Hugh’s advice and Ignore Everybody
A short book with many ideas packed in, I found cartoonist-blogger Hugh MacLeod’s “Ignore Everybody” to be inspiring and motivational, even though I wasn’t always able to relate to all the lessons. MacLeod encourages people to find their creativity by deciding what it is one believes in, then to pursue it full-force and risk everything, […]
READ MOREBook Report Alert!
HMA Public Relations recently played host to one of the Humphrey Fellows at the Cronkite School at ASU – Mohammed Alauddin. He was nice enough to offer up a guest book report blog for us! Take it away, Alauddin! There are few books that I actually enjoy reading but Robert L. Dilenschneider’s Power and Influence is one […]
READ MOREBook Club – The Toilet Paper Entrepreneur
So it is my turn to review a book for the HMA book club. Stopped into Abbie’s office – she has a ton of books. She suggested The Toilet Paper Entrepreneur, a book about starting your own business. The author, Mike Michalowicz, is speaking at the upcoming Counselors Academy conference that she is chairing and […]
READ MORE“What is” Wednesday – What is Public Relations? Anne Buchanan’s Take
Each Wednesday, HMA Time asks a guest blogger one simple question – What is….? Thus far, we’ve asked folks from across the globe to tell us “What is public relations” to them. This week, we ask this question to Anne Buchanan. Buchanan is president of Buchanan Public Relations in Philadelphia and a founding member and […]
READ MORE“What is…” Wednesday – What is Public Relations? Gary McCormick’s Take
Have you ever been asked, “What do you do,” only to get a blank stare when you reply, “Public Relations?” We sure have! And here is why – we do a lot, and many of us do it differently. While we can all define public relations for people based on our old journalism textbooks or […]
READ MOREBook Club – The Servant as Leader
Sometimes for our book club, we search high and low for the perfect fit. And sometimes, books just fall into our laps. This very thing happened to Alison when she began looking for her next book club book. At the same time, she was pitching a story for a client on a concept called servant […]
READ MOREBook Club: Managing the Professional Services Firm, David H. Maister
It is my (Abbie, that is) turn for the HMA Book Club – had gotten a couple recommendations and finally settled on Managing the Professional Service Firm. Our client, Brad Preber, managing partner at Grant Thornton, had it displayed prominently in his office and let me borrow his copy. The book addresses such issues as […]
READ MOREHMA Book Club – #EngageOrDie
Or, as I have subtitled it: My Social Media-Marilyn Monroe Epiphany Each month, Team HMA gathers round the fireplace (seriously, we have one in our office) while one of our team members gives book report. Each book must be focused on or about our industry, and each report is then offered to the community-at-large via […]
READ MOREBook Club – When Growth Stalls
Even though I graduated from elementary school quite a while ago and it’s summer break, I still can’t get away from book reports! But luckily, this one was enjoyable and quite useful for real life. Per Abbie’s recommendation, I read When Growth Stalls by Steve McKee, an old friend of hers. Here’s some advice to […]
READ MOREBook Club – Putting the "Public" Back in Public Relations
For this month’s (well, actually, last month’s) book report, I read Putting the Public Back in Public Relations, by Brian Solis and Deirdre Breakenridge. The book began by asking a painfully honest question: “What’s wrong with PR?” There was a laundry list of wrong things from an array of people, but the goal wasn’t to […]
READ MOREBook Club – Putting the “Public” Back in Public Relations
For this month’s (well, actually, last month’s) book report, I read Putting the Public Back in Public Relations, by Brian Solis and Deirdre Breakenridge. The book began by asking a painfully honest question: “What’s wrong with PR?” There was a laundry list of wrong things from an array of people, but the goal wasn’t to […]
READ MORE