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Inbound vs. Outbound Marketing
Justin Liggin | Nov 22, 2022
In today's world, marketing is dominated by two strategies known as inbound and outbound marketing. Learn more and discover the benefits and drawbacks of both strategies in this post from Justin Liggin.
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Features That Every Business Website Should Have
Rayna Burgett | Nov 18, 2022
While web design trends and content can change, there are several elements that every business site should have. Find out what to include on your site in this blog post from Rayna Burgett.
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Are Chatbots Right for Your Business?
Justin Liggin | Nov 16, 2022
Chatbots can help your business reduce customer wait times, find consumer solutions and generate sales. Read more on the power of chatbot marketing and why automation may or may not be the answer for your business in this post from Justin Liggin.
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Veterans Day
HMA Public Relations | Nov 11, 2022
HMA Public Relations will be closed on Friday, Nov. 11 in observance of Veterans Day. Team HMA honors all those who have served and those who continue to serve. Thank you for your courage, sacrifice and dedication for our country.
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The Results Are in…Well, Sort Of
Abbie Fink | Nov 9, 2022
Following Election Day, Abbie Fink is discussing the local coverage of the special day and sharing her appreciation for newsrooms across the country. Read more in this post!
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Get Out and Vote
Scott Hanson | Nov 8, 2022
Election Day is officially here and we are looking back at some of the past HMA blog posts on voting. Cast your ballot and then read more in our latest blog post.
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#FunFactFriday – The Month of November
Justin Liggin | Nov 4, 2022
It's time for another #FunFactFriday! In our latest post, Justin Liggin shares what makes November so special, from the birthdays of notable figures to the inventions of some of the most iconic toys. Read more!
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The Sound of Music
Scott Hanson | Nov 2, 2022
After traveling 9,000 miles from Phoenix to Singapore for the recent Public Relations Global Network meetings, Scott Hanson is reflecting on his experience and sharing how music is truly the global language. Read more in this post!
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#MediaMonday – Jose M. Romero
Alison Bailin | Oct 31, 2022
Happy #MediaMonday! Today's feature comes to us from sports reporter at the Arizona Republic and AZ Central. Jose M. Romero. Find out more on Jose's journey and discover the types of pitches he is looking for in this post.
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Ghosts in Tourism and Economic Development
Scott Hanson | Oct 28, 2022
From ghost towns like Jerome and Bisbee to haunted buildings like the Monte Vista Hotel and the Orpheum Theater, these spooky sites help fuel Arizona’s number one industry, tourism. Read more on ghosts in tourism and discover the chances of buying a haunted house in Arizona with Scott Hanson.
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Americans Don’t Trust the Media
Abbie Fink | Oct 27, 2022
Findings from a recent Gallup poll have revealed that Americans' trust in the media is near record low. Abbie Fink discusses why this is troublesome and shares the first step to re-establishing trust in this blog post. Read more!
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Is Your Website Accessible?
Justin Liggin | Oct 25, 2022
Does your website have accessible elements that are inclusive for all? Find out the steps you can take to make your website more accessible in this post from Justin Liggin.
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