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How Did Tom Cruise Repair His Image?
Alison Bailin | June 1, 2022
With Top Gun: Maverick smashing box office records and earning Tom Cruise the biggest movie opening in his career, Alison Bailin is looking back on how the actor has repaired his image over the years and how it highlights the importance of a PR team. Read more!
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Memorial Day is Not a Hallmark Holiday
Scott Hanson | May 27, 2022
With Memorial Day coming up, Scott Hanson shares how Mesa is publicly recognizing and honoring its veterans and those currently serving with a banner program. Read more!
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Word Salad and Words of Wisdom
Alison Bailin | May 26, 2022
Should you fake it until you make it? In today's post, Alison Bailin analyzes her favorite and least favorite sayings for work, goals and life and determines if they are words of wisdom or just word salad. Read more!
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What You Should Know About SEO
Justin Liggin | May 24, 2022
In the digital era, success for your business requires SEO strategy. Justin Liggin shares some eye-opening stats on SEO in today's post.
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What Makes A Site Mobile-Friendly?
Justin Liggin | May 20, 2022
With mobile devices generating about half of the world's web traffic, mobile optimization for your website is essential. Find out more in today's post from Justin Liggin.
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Who Documents Press Freedom?
Scott Hanson | May 19, 2022
Since 2017, the U.S. Press Freedom Tracker has been providing reliable information on the number of press freedom violations in the United States. Find out more on the importance of freedom for the press in today's post from Scott Hanson.
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Fear, Rage and Peril
Scott Hanson | May 4, 2022
At a recent virtual event for the Society of Professional Journalists, Watergate reporter and Washington Post editor Bob Woodward shared the keys to interviewing others and his experiences speaking with President Trump for his latest book. Read more from Scott Hanson.
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Communications Remains Front and Center in the Workplace
Abbie Fink | Apr 27, 2022
While a lot has changed in the workplace, the importance of communications remains the same. Hear more on this in the latest episode of #CSOM with Abbie Fink and Adrian McIntyre.
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Do You Have A Content Series?
Justin Liggin | Apr 26, 2022
Just like a TV series, a content series is consistent and tells a story while keeping the audience coming back. Find out more on creating an effective content series with Justin Liggin in today's post.
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How Does White Hot Make the Case for Diversity and Inclusion?
Alison Bailin | Apr 22, 2022
Netflix's newest documentary highlights the importance of diversity and inclusion efforts through the rise and fall of clothing brand Abercrombie & Fitch. Read more on this in today's post from Alison Bailin.
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Do You Speak PR?
Scott Hanson | Apr 21, 2022
Connecting with target audiences and communicating effectively is essential as a business. Read more from Scott Hanson on how one doggie day-care is doing just that with its signs.
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What is Substack?
Alison Bailin | Apr 14, 2022
Are you on Substack? In today's post, Alison Bailin discusses the newsletter platform and how it can help you discover media opportunities and identify trends. Read more!
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