Our Blog
FILTER BY CATEGORY
How to Use Pinterest for Public Relations
Autumn Jarrett | July 9, 2021
Pinterest is a great place to be for businesses and clients with a visual aspect. Find out which content performs best on Pinterest and why the app should be a part of your PR plan with Autumn Jarrett.
READ MORE
Popular Social Media Trends of 2021
Marissa Baker | June 24, 2021
We’re halfway through 2021 and as the second quarter comes to a close, it’s a good idea to review your social media channels and make any adjustments to current campaigns. Learn about the social media trends that can revamp your online presence.
READ MORE
Is it Enough to Just Say You’re Sorry?
Abbie Fink | June 23, 2021
We’re all going to make mistakes, whether in our personal lives or our professional lives. But when that happens, owning up to that mistake will go a long way. But what happens when the apology falls flat, isn’t sincere, isn’t believable?
READ MORE
What is Twitter Blue?
Autumn Jarrett | June 10, 2021
The development of Twitter Blue serves as a reminder of the valuable data that can come from surveys and listening to your audience’s needs and wants. So what exactly does Twitter Blue offer? Read more from Autumn Jarrett.
READ MORE
Is Social Media a Blessing or Curse for Corporate Communications?
Abbie Fink | May 26, 2021
Social media presents both benefits and pitfalls for businesses. Find out how to avoid risk and engage with your audience successfully on this week's Copper State of Mind podcast.
READ MORE
PR and Personal Branding
Justin Liggin | May 7, 2021
Your personal brand is an important element to you and your business that can lead to big success. Discover how public relations and your personal brand go hand in hand and the PR tools you can use to improve your brand.
READ MORE
How to Talk to Your Audience on Social Media
Autumn Jarrett | Apr 29, 2021
Autumn shares some insights from a marketing summit she attended with the Chandler Chamber of Commerce. Today, she covers how to talk to your audience on social media. Click the link to read more!
READ MORE
#TipForTuesday – Updating Online Presence
Marissa Baker | Apr 27, 2021
Updating how your website looks not only changes the way people use your site, but it can also help the page run faster which leads to higher conversions. If it has been a few years since you have updated your website, it may be time to do so. Click the link for some things to consider when updating your website or social media presence.
READ MORE
Tip for Tuesday – How to boost engagement on Tik Tok and Instagram
Autumn Jarrett | Apr 20, 2021
Over the course of three days last week, Autumn had the opportunity to virtually attend the Chandler Chamber Marketing Summit. While most of us have probably attended our fair share of webinars over the past year, this was one of Autumn's favorite seminars. Click the link to read why!
READ MORE
Communicating Your Reopening
Justin Liggin | Apr 16, 2021
As our lives slowly return to normalcy, many businesses are heading for a reopen. Creating and implementing a communication plan for a reopen will ensure effective messaging and put businesses on a successful path for the future.
READ MORE
The Importance of Personalization
Justin Liggin | Apr 2, 2021
In today's marketing world, personalization is everything. But why is personalization so important and what are the benefits of using it?
READ MORE
How Can You Communicate Sustainability?
Justin Liggin | Feb 26, 2021
February 26th marks National Skip the Straw Day, a day where environmental advocates encourage Americans to consider their usage of single use plastic and ask themselves what they can do to keep these plastics out of world’s landfills and oceans. Today is the perfect time to discuss sustainability and the best ways to communicate it […]
READ MORE