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How Do You Multi-Task?

How Do You Multi-Task?

 |  July 25, 2023

With many of us in the public relations profession tending to multiple projects per day, time management is essential to working efficiently. From making lists to allocating your time, Rayna Burgett covers some tips for handling multiple tasks at once in this blog post.

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How Did Taco Tuesday Become Mainstream?

How Did Taco Tuesday Become Mainstream?

 |  July 21, 2023

Known as genericization, Kleenex, Xerox and BandAid are just a few examples of brand names that have become generic words for the products they represent. Abbie Fink discusses how this applies to the Taco Tuesday trademark in this post.

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How Barbie is Turning the World Pink

How Barbie is Turning the World Pink

 |  July 19, 2023

If you have been watching TV or scrolling on social media, Barbie has surely flooded your screen with ads, brand collaborations, influencer partnerships, original music and most notably, the signature Barbie pink! Justin Liggin shares how the new Barbie movie is spreading the word through monumental marketing efforts in this blog post.

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Are Team Member Profiles Useful for My Brand?

Are Team Member Profiles Useful for My Brand?

 |  July 14, 2023

Depending on the brand, profiling team members can elevate the brand and increase engagement with a desired audience. Learn more from Rayna Burgett on the benefits of promoting a team in this blog post.

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Why Fly A Flag?

Why Fly A Flag?

 |  July 13, 2023

After seeing a flag flying in front of just about every cabin when visiting Munds Park, Arizona, Scott Hanson eventually learned that this can communicate another message. Find out more in this blog post.

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Are You a Responsible, Independent News Consumer?

Are You a Responsible, Independent News Consumer?

 |  July 5, 2023

As HMA returns from the 4th of July holiday, Abbie Fink is discussing the First Amendment right to freedom of speech and freedom of the press. Find out more on the responsibility of being a consumer of news in this post.

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Happy Fourth of July from HMA Public Relations!

Happy Fourth of July from HMA Public Relations!

 |  July 4, 2023

Please note that HMA will be closed on July 4 in observance of the special day. We wish you a safe and memorable holiday filled with fun and fireworks! 

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Do Facts Matter?

Do Facts Matter?

 |  June 30, 2023

There are many journalists who truly care about reporting the facts. However, the topic of misinformation will continue to take center stage. Scott Hanson discusses the importance of using trusted sources for our news and why we must be smart consumers of news in today's blog post.

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Are the Gears Turning?

Are the Gears Turning?

 |  June 29, 2023

There are a lot of moving parts involved in public relations. In order to keep the gears turning, different types of communication methods must be practiced. Rayna Burgett shares two communications strategies and how she has applied them in today's blog post.

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Who Will Replace Pat Sajak?

Who Will Replace Pat Sajak?

 |  June 23, 2023

With game show host Pat Sajak retiring after the next season of Wheel of Fortune, Scott Hanson is pondering some potential choices for the next host and sharing why communications matters in a leadership transition. Read more!

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Am I Susceptible to Confirmation Bias?

Am I Susceptible to Confirmation Bias?

 |  June 22, 2023

Are you susceptible to confirmation bias? Rayna Burgett shares what confirmation bias means and covers how this plays a role in news consumption in her latest blog post. Read more!

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What’s New in Canva?

What’s New in Canva?

 |  June 20, 2023

Online graphic design tool Canva is rolling out new features that are helping us unlock our creative side. From AI to audio syncing, Justin Liggin shares the platform's newest tools in this blog post.

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