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Happy Fourth of July from HMA Public Relations!
HMA Public Relations | July 4, 2023
Please note that HMA will be closed on July 4 in observance of the special day. We wish you a safe and memorable holiday filled with fun and fireworks!
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Do Facts Matter?
Scott Hanson | June 30, 2023
There are many journalists who truly care about reporting the facts. However, the topic of misinformation will continue to take center stage. Scott Hanson discusses the importance of using trusted sources for our news and why we must be smart consumers of news in today's blog post.
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Are the Gears Turning?
Rayna Burgett | June 29, 2023
There are a lot of moving parts involved in public relations. In order to keep the gears turning, different types of communication methods must be practiced. Rayna Burgett shares two communications strategies and how she has applied them in today's blog post.
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Who Will Replace Pat Sajak?
Scott Hanson | June 23, 2023
With game show host Pat Sajak retiring after the next season of Wheel of Fortune, Scott Hanson is pondering some potential choices for the next host and sharing why communications matters in a leadership transition. Read more!
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Am I Susceptible to Confirmation Bias?
Rayna Burgett | June 22, 2023
Are you susceptible to confirmation bias? Rayna Burgett shares what confirmation bias means and covers how this plays a role in news consumption in her latest blog post. Read more!
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What’s New in Canva?
Justin Liggin | June 20, 2023
Online graphic design tool Canva is rolling out new features that are helping us unlock our creative side. From AI to audio syncing, Justin Liggin shares the platform's newest tools in this blog post.
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What Is AI’s Code of Ethics?
Rayna Burgett | June 14, 2023
Just as PR pros abide by a code of ethics, Rayna Burgett agrees in that there should be a code of ethics for AI as well. Read more in this blog post with insights from PRSA webinar, “The Intersect of AI and Public Relations.”
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When Is Being Terrible a Good Thing?
Abbie Fink | June 13, 2023
After years of traveling back and forth to Las Vegas and seeing Terrible business billboards, casinos and gas stations, Abbie Fink decided to find out the meaning behind the signs. She shares the story behind the business and what makes Terrible's one of the most recognizable brands in Vegas in this post.
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Are You Choosing Quality or Quantity?
Alison Bailin | June 2, 2023
With the series finales of three notable shows all taking place in the past week, it got Alison Bailin thinking about how television and streaming services have re-branded to focus on quality over quantity. Read more in this blog post from Alison!
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What Makes Your Brand Stand Out from the Crowd?
Rayna Burgett | May 31, 2023
When thinking about how to best market your brand and present it to the public, there are several ways to make it stand out from the crowd. Learn more in this blog post from Rayna Burgett.
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How Large is Phoenix?
Scott Hanson | May 30, 2023
While there is still a perception of Phoenix still being in “The Wild West,” the growing population numbers present a significant market for organizations to establish themselves and expand their audiences. Read more on Phoenix's growth in the latest blog post from Scott Hanson.
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Is the Investment in Niche Advertising Worth It?
Alison Bailin | May 26, 2023
In today’s world where everything is scrutinized and so much content is custom, it makes perfect sense for ads to do the same thing. Learn about the effectiveness of niche advertising in today's blog post from Alison Bailin.
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