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Are Team Member Profiles Useful for My Brand?
Depending on the brand, profiling team members can elevate the brand and increase engagement with a desired audience. Learn more from Rayna Burgett on the benefits of promoting a team in this blog post.
READ MOREWhy Fly A Flag?
After seeing a flag flying in front of just about every cabin when visiting Munds Park, Arizona, Scott Hanson eventually learned that this can communicate another message. Find out more in this blog post.
READ MOREAre You a Responsible, Independent News Consumer?
As HMA returns from the 4th of July holiday, Abbie Fink is discussing the First Amendment right to freedom of speech and freedom of the press. Find out more on the responsibility of being a consumer of news in this post.
READ MOREHappy Fourth of July from HMA Public Relations!
Please note that HMA will be closed on July 4 in observance of the special day. We wish you a safe and memorable holiday filled with fun and fireworks!
READ MOREDo Facts Matter?
There are many journalists who truly care about reporting the facts. However, the topic of misinformation will continue to take center stage. Scott Hanson discusses the importance of using trusted sources for our news and why we must be smart consumers of news in today's blog post.
READ MOREAre the Gears Turning?
There are a lot of moving parts involved in public relations. In order to keep the gears turning, different types of communication methods must be practiced. Rayna Burgett shares two communications strategies and how she has applied them in today's blog post.
READ MOREWho Will Replace Pat Sajak?
With game show host Pat Sajak retiring after the next season of Wheel of Fortune, Scott Hanson is pondering some potential choices for the next host and sharing why communications matters in a leadership transition. Read more!
READ MOREAm I Susceptible to Confirmation Bias?
Are you susceptible to confirmation bias? Rayna Burgett shares what confirmation bias means and covers how this plays a role in news consumption in her latest blog post. Read more!
READ MOREWhat’s New in Canva?
Online graphic design tool Canva is rolling out new features that are helping us unlock our creative side. From AI to audio syncing, Justin Liggin shares the platform's newest tools in this blog post.
READ MOREWhat Is AI’s Code of Ethics?
Just as PR pros abide by a code of ethics, Rayna Burgett agrees in that there should be a code of ethics for AI as well. Read more in this blog post with insights from PRSA webinar, “The Intersect of AI and Public Relations.”
READ MOREWhen Is Being Terrible a Good Thing?
After years of traveling back and forth to Las Vegas and seeing Terrible business billboards, casinos and gas stations, Abbie Fink decided to find out the meaning behind the signs. She shares the story behind the business and what makes Terrible's one of the most recognizable brands in Vegas in this post.
READ MOREAre You Choosing Quality or Quantity?
With the series finales of three notable shows all taking place in the past week, it got Alison Bailin thinking about how television and streaming services have re-branded to focus on quality over quantity. Read more in this blog post from Alison!
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