Our Blog

The Revival of the Newsletter

The Revival of the Newsletter

 |  Aug 13, 2021

Newsletters are the perfect way for consumers to get specific, up-to-date news condensed all into one single email. This may be why we are seeing a resurgence of newsletters. Read more!

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Terms That You Only Hear in the Newsroom

Terms That You Only Hear in the Newsroom

 |  Aug 12, 2021

Every industry has its own jargon but some of the coolest terms come from the journalism industry. Read more!

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What is Facebook Reach?

What is Facebook Reach?

 |  Aug 11, 2021

When it comes to Facebook, there are some best practices to boost your reach and be sure that your content is getting in front of as many eyes as possible. Click the link to learn more!

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Who won the Olympics?

Who won the Olympics?

 |  Aug 10, 2021

With the Olympics coming to a close earlier this week, Alison Bailin decided to take a look at a handful of the sports, athletes and miscellaneous others who scored massive public relations wins during the Summer Games.

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#FunFactFriday – The Month of August

#FunFactFriday – The Month of August

 |  July 30, 2021

With back-to-school season here and Halloween candy and decorations making their way to store shelves, summer is officially drawing to a close and August 1 is right around the corner. Today Autumn Jarrett shares some fun facts about the month of August in today's #FunFactFriday post.

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The Power of Snackable Content

The Power of Snackable Content

 |  July 29, 2021

For PR professionals, snackable content is a perfect way to take long form content and adapt it specifically for a social media channel. Learn more from Justin Liggin!

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#WhatisWednesday – How to Get the Most Out of Your Media Coverage

#WhatisWednesday – How to Get the Most Out of Your Media Coverage

 |  July 28, 2021

Your byline was secured in the local paper, but what's next? Find out how to make the most of your earned media coverage with Marissa Baker.

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How Important is a Good P.A. Announcer?

How Important is a Good P.A. Announcer?

 |  July 27, 2021

One of Scott Hanson's friends, Andy McClure is a P.A. at the Tokyo Olympics this year! Read more about what it takes to be a public announcer.

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How to Brush Up on Your Public Speaking

How to Brush Up on Your Public Speaking

 |  July 20, 2021

With COVID-19 vaccines now being widely distributed and many organizations planning for the return of in-person events this fall, it has never been a better time to brush up on your public speaking. In today's #TipForTuesday post, Autumn Jarrett shares a few things to remember before addressing your audience.

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What Makes a Good Client?

What Makes a Good Client?

 |  July 14, 2021

For any firm like ours, finding new business is a process. But what are the makings of a good client and how do you discover them? Learn more with Abbie Fink.

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Why it is Important to be News Literate

Why it is Important to be News Literate

 |  July 7, 2021

Becoming news literate in today's media landscape is critical. Discover how to distinguish between real and fake news with Abbie Fink.

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Everyone Loves a Parade

Everyone Loves a Parade

 |  July 6, 2021

Parades are events that draw the public together, typically in joyous fashion!  Find out how they can be a huge PR success with Scott Hanson.

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