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Should I Get Involved in Board Service?
Alison Bailin | Mar 5, 2020
How do you know if board service is right for you? Check out these tips from Alison to help you or your clients make an informed decision and find the best fit.
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#HMATurns40
Scott Hanson | Feb 27, 2020
For today’s #ThrowbackThursday, we’re throwing it back to 40 years ago when our agency was founded. Wonder how we got to where we are today? Read more about our history as #HMATurns40!
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Agency Pros Offer Advice to Young Professionals
Annelise Krafft | Sep 11, 2019
At the latest meeting for the PRSA Phoenix New Pros Mentorship Program, Annelise heard from a panel of mid-career PR agency professionals. Find out what advice they offered young PR pros.
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The AP Stylebook Updates Hyphen Usage
Abbie Fink | Sep 5, 2019
The AP Stylebook is the one constant for those of us that make a living interacting with journalists. This handy guide helps us navigate through any grammatical questions to make sure everyone is on the same page.
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Where do clients come from?
Scott Hanson | Aug 27, 2019
Public relations agencies rely on a steady stream of new clients; but where do they come from? Scott shares what he learned at a recent AAED luncheon about employment sectors in Arizona, that also double as PR hot spots.
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How do you use public relations in your daily life?
Marissa Baker | Aug 16, 2019
Many people use public relations principles in their daily life but probably aren’t even aware of it. For instance, when posting a photo to Instagram or telling Facebook ‘what’s on your mind,’ you are giving yourself more exposure to the people that follow you. As I close in on the first month of my internship […]
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What role does Facebook play in workplace friendships?
Abbie Fink | Aug 15, 2019
Are you friends with your coworkers or employees on Facebook? A recent study by the Institute for Public Relations found that being friends on Facebook helps strengthen relationships at work. Read more!
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What is a contact report?
Alison Bailin | Aug 6, 2019
Alison shares her PR expertise by taking us through the PR Toolbox, this time explaining the contact report.
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What is a boilerplate?
Alison Bailin | July 17, 2019
For the past several months, we have been exploring the PR Toolbox, full of tactics that make up a public relations campaign. Now, meet the boilerplate.
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What is Media Training?
Alison Bailin | June 13, 2019
Join us as we delve into another “tool” in the PR toolbox – media training. Is your business in need? We're happy to share our expertise... learn more.
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Repurposing Content – déjà vu all over again
Abbie Fink | June 5, 2019
For writers, déjà vu is translated as repurposing content. Check out the variety of ways to take information you’ve created and find new uses for it.
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Tips on pitching the media, part two
Alison Bailin | June 4, 2019
After sharing tips she learned as both a PR pro and member of the media, Alison is back sharing more tips she has picked up on how to pitch the media.
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