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PRSA Luncheon Recap | Tips for Media Pitching

PRSA Luncheon Recap | Tips for Media Pitching

 |  Aug 3, 2017

If you live in the PR world, you know that a strong media pitch can make all the difference when it comes to securing coverage.  Media relations is quite possibly the most important aspect of the work we do for our clients, and every successful media campaign begins with a successful pitch! What common elements […]

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I’ve Been a Member of the Club for 30 Years

I’ve Been a Member of the Club for 30 Years

 |  Aug 1, 2017

Today marks Abbie Fink's 30th anniversary as a member of the Public Relations Society of America! [Click below for more]

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Public Relations for Fun

Public Relations for Fun

 |  July 26, 2017

What do you think of when you think of a fun workplace? Does it involve companies such as Facebook and Google? Companies that have foosball, ping pong and a champagne/wine cooler? Casual Fridays? Dog-friendly environment?

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The Nigerian Prince has Discovered Snail Mail!

The Nigerian Prince has Discovered Snail Mail!

 |  July 20, 2017

We have to hand it to the scammers who adjust their communications tactics to fit the times! Just take a look at what Alison received in the mail recently. [Click below for more]

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Measurement Demystified Recap

Measurement Demystified Recap

 |  June 28, 2017

Sara "attended" a virtual summit recently called "Measurement Demystified." Three presenters talked about how to get the most out of social analytics. [Click below for more]

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What Makes A Good Client?

What Makes A Good Client?

 |  May 10, 2017

As a public relations agency, we are always on the hunt for new clients. Here's a list of questions and rules to consider when considering a new prospect. [Click below for more]

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Lessons Learned from the Marketing Masters

Lessons Learned from the Marketing Masters

 |  Mar 21, 2017

A few weeks back, the Phoenix Business Journal put together a killer focus section on some of the best and brightest in the Valley’s marketing scene. Here are some of Alison's favorites. [Click below for more]

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My Nation’s Capitol Experience

My Nation’s Capitol Experience

 |  Mar 14, 2017

Abbie's business travel took her to Washington, D.C. last week. While she's been to D.C. half a dozen times for business travel, this time, for the first time, she got to be part of the legislative process. [Click below for more]

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Stock Photos That Aren’t So Stock Photo-y

Stock Photos That Aren’t So Stock Photo-y

 |  Mar 10, 2017

One of our PRGN partners recently had an issue using a stock photo site they thought was free but turned out costly. Here are some stock photo sites that are actually free. [Click below for more]

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Tempering Traffic Turmoil

Tempering Traffic Turmoil

 |  Jan 31, 2017

Phoenix traffic is getting worse--with several major sporting events coming up, and the snowbirds, your commute may get longer. Bre has a suggestion for making them bearable. [Click below for more]

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Win The Press Conference

Win The Press Conference

 |  Oct 18, 2016

While listening to sports talk radio, I was intrigued when ESPN Radio’s Freddy Coleman said, “All they have to do is win the press conference.” [Click below for more]

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#BookClub – Alignment for Success: Bringing Out the Best in Yourself, Your Teams, and Your Company , Part 3 – Make the most of meeting time

#BookClub – Alignment for Success: Bringing Out the Best in Yourself, Your Teams, and Your Company , Part 3 – Make the most of meeting time

 |  July 13, 2016

My series of posts from the Alignment for Success book continues today with [inlinetweet prefix=”” tweeter=”” suffix=””]some ideas about making the most of meetings[/inlinetweet].  Other posts have included creating alignment for your business and making time to just think. [inlinetweet prefix=”” tweeter=”” suffix=””]There is nothing worse than being in a meeting with no clear purpose […]

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