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To Pitch or Not To Pitch?
Abbie Fink | Nov 29, 2018
There is not a day that goes by that the topic of responding to RFPs and developing proposals isn’t discussed among my colleagues. Should we submit a response to an RFP? How much information and creative work should we include in our proposal? How can we possibly discuss a budget when we don’t know what […]
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A Few Takeaways from the PRSA Media Breakfast
Kelsey Makings | Nov 28, 2018
I attended a PRSA media breakfast at the Arizona Republic yesterday morning. The event included a tour of the newsroom along with a Q&A session with four journalists, including Ryan Randazzo, business reporter, Catherine Reagor, real estate reporter, Stephanie Innes, healthcare reporter and Lauren Saria ,dining reporter.. Here are a few takeaways from each panelist. […]
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Is Public Relations Right for You?
Alison Bailin | June 22, 2018
Do you have what it takes? This blog post will help you determine if working in public relations is right for YOU.
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2018 PRSA Western District Conference in the Mile High City
Breanne Krager | Apr 20, 2018
Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways.
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Public Relations for Toys 'R' Us
Rachel Brockway | Mar 23, 2018
Earlier this week, Rachel's son informed her that she should no longer shop on Amazon Prime as it's bankrupting small businesses. And here are her thoughts on this.
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What is a News Release?
Alison Bailin | Mar 21, 2018
Public relations professionals have a vast array of tactics up their sleeves to help businesses, brands and organizations achieve communications goals. Perhaps the best-known tactic to non-public relations folks is the news release.
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Public Relations for Tribal Governments
Scott Hanson | Mar 1, 2018
Our work in tribal affairs over the past 25-plus years has put HMA Public Relations at the forefront of some of Arizona’s and the Southwest’s highest profile issues. It has been – and continues to be -- meaningful work with tremendous significance to the tribes we have represented.
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Frequently Asked Questions about Public Relations
Alison Bailin | Feb 22, 2018
Last week, Alison had the privilege of speaking in her friend and long-time local journalist Christia Gibbons’ class at ASU’s Cronkite School. The students were split down the middle as to whether they were looking to go into careers in journalism or public relations.
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Effective Communications Post-Launch
Alison Bailin | Feb 16, 2018
Inspired by L.C. Williams & Associates' blog post on how to effectively launch a product, Alison advises us on how to keep the momentum going post-launch. [Click below for more]
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Winter Olympics in PR-Speak
Scott Hanson | Feb 8, 2018
When it comes to the Winter Olympics, us Arizona PR pros may not be as familiar with them as the Summer Olympics, so Scott has put it in terms we can understand! [Click below for more]
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How Crock-Pot’s Response to This is Us is a Perfect PR Response
Abbie Fink | Feb 1, 2018
We now know that a faulty slow-cooker and no batteries in the smoke detector kills Jack in This Is Us. And here's Crock-Pot's perfect PR response. [Click below for more]
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State of the Public Relations Industry
Alison Bailin | Jan 31, 2018
Alison shares her takeaways on a PR Underground blog post about the salary of a PR specialist versus a PR manager, along with other surprising statistics. [Click below for more]
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