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Tips on pitching the media

Tips on pitching the media

 |  May 30, 2019

In addition to working in public relations, Alison writes for about two dozen media outlets across Arizona. Here are pitching tips she has for PR pros, directly from a member of the media.

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Embracing a Cult Following

Embracing a Cult Following

 |  May 21, 2019

As Game of Thrones excitement dies down just days after the series finale, I can’t help but notice that references have been popping up everywhere – even at my favorite coffee shop. People far and wide have been taking advantage of Game of Thrones’ outrageous fandom. Starting with 2.5 million viewers in season one, the […]

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Results of 2019 Global Communication Survey Released

Results of 2019 Global Communication Survey Released

 |  May 7, 2019

Michael Lasky, an attorney who heads up Davis & Gilbert, LLP’s Public Relations Law practice and has spoken at numerous Public Relations Global Network and Public Relations Society of America events that I’ve attended, sent me a note recently that the 2019 Global Communications Survey from the USC Annenberg Center for Public Relations has been released.

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Happy National Columnists Day

Happy National Columnists Day

 |  Apr 18, 2019

Happy National Columnists Day! This day is dedicated to increasing awareness of the importance and contributions made by writers.

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What is a media list?

What is a media list?

 |  Feb 26, 2019

In an effort to help folks understand the “secret sauce” of how we PR people do our jobs effectively, we’ve been writing posts on some of our favorite public relations tactics. (If you missed any, all are available below.) Today, we explore the media list. A media list is essentially a database. Today, it is […]

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PRetty Good Start to New Year

PRetty Good Start to New Year

 |  Jan 2, 2019

I’ve never been a big New Year’s Resolution guy.  For some reason, the calendar just doesn’t have that much of an impact on how I operate. But, I did take the time to write down some things I think I can do better this year.  And, I sought the input from the HMA Public Relations […]

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Real Estate Provides Insight Into PR Growth Areas

Real Estate Provides Insight Into PR Growth Areas

 |  Dec 18, 2018

With 2019 rapidly approaching, agencies are busy planning for the next 12 months.  Among the biggest questions: What sectors will provide the greatest opportunities for growth?  And are they sustainable? To start with, astute real estate executives have historically been strong believers in the value of effective public relations programming.  The industry has a lot […]

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Are You Listening?

Are You Listening?

 |  Dec 12, 2018

“Most people do not listen with the intent to understand, they listen with the intent to reply.” – Stephen R. Covey. Effective listening sounds elementary right? Turns out, it’s not. And it’s one of the biggest barriers in communication. The thing is, most of us don’t mean to be bad listeners. In fact, the opposite […]

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To Pitch or Not To Pitch?

To Pitch or Not To Pitch?

 |  Nov 29, 2018

There is not a day that goes by that the topic of responding to RFPs and developing proposals isn’t discussed among my colleagues. Should we submit a response to an RFP? How much information and creative work should we include in our proposal? How can we possibly discuss a budget when we don’t know what […]

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A Few Takeaways from the PRSA Media Breakfast

A Few Takeaways from the PRSA Media Breakfast

 |  Nov 28, 2018

I attended a PRSA media breakfast at the Arizona Republic yesterday morning. The event included a tour of the newsroom along with a Q&A session with four journalists, including Ryan Randazzo, business reporter, Catherine Reagor, real estate reporter, Stephanie Innes, healthcare reporter and Lauren Saria ,dining reporter.. Here are a few takeaways from each panelist. […]

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Is Public Relations Right for You?

Is Public Relations Right for You?

 |  June 22, 2018

Do you have what it takes? This blog post will help you determine if working in public relations is right for YOU.

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2018 PRSA Western District Conference in the Mile High City

2018 PRSA Western District Conference in the Mile High City

 |  Apr 20, 2018

Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways.

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