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You Must Be a Smart Consumer of News
As a consumer of news, it is your responsibility to be mindful about the news you consume. Discover how to be a smart consumer of news with these recommendations from Abbie Fink. Read more!
READ MOREAssuming Perfection
The airline industry has taken a beating over the last several weeks from weather and staffing issues to computer glitches. Read more on these recent events and their impact on communications in the latest blog post from Scott Hanson.
READ MOREDo You Have A Brand Mascot?
From the Pillsbury Doughboy to the Morton Salt Girl to our very own Mr. Pickle, brand mascots help increase brand identity and can send a message. Read more on mascots and their benefits in this blog post from Justin Liggin.
READ MOREGraphic Design Trends to Watch For
New graphic design trends are taking over in 2023. Find out more in the latest blog post from Justin Liggin.
READ MOREThe Psychology of Color
Colors can change the way people feel about certain products and brands, such as company logos, cover art, and advertisements. Read more on colors and how they impact brand efforts in the latest blog post from Rayna Burgett.
READ MORECan You Achieve Work-Life Balance in the New Year?
The new year is the perfect opportunity to outline new self-improvement routines, but what about your work routine? Rayna Burgett is sharing a few tips that can help improve your work-life balance in this blog post. Read more!
READ MOREWhat Does Gen Z Look for in a Brand?
New data has revealed what Gen Z consumers are looking for when it comes to brand messaging. Find out more on how to market to this demographic in this post from Justin Liggin.
READ MOREThe Power of Surprise
Never underestimate the power of a good surprise. In this blog post from Alison Bailin, she recounts some surprise experiences she has had in the past week and shares how to infuse a little positive shock in your organization. Read more!
READ MOREIt Will Be Nice When “First” Isn’t Newsworthy
Emma Tucker has been named editor-in-chief of The Wall Street Journal, becoming the first woman to lead the paper. Read more from Abbie Fink on why she looks forward to the day when "first" isn't newsworthy in this blog post.
READ MOREDressed for Success
While business attire has evolved over the years for men and women, the status associated with a jacket remains the same. Read more from Scott Hanson on the importance of the jacket from the Vrbo Fiesta Bowl to the Tour de France in this blog post.
READ MOREWhat is E-A-T?
When it comes to your website and standing out on Google Search, it all comes down to three elements that make up E-A-T. Learn more on what this acronym means and how your website can follow it in this blog post from Justin Liggin.
READ MOREHow To Manage Burnout During the Holiday Season
From networking events to finding the perfect gifts to juggling festive commitments, the holiday season can bring a lot of stress. Learn how to manage burnout and navigate this season with Alison Bailin. Read more!
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