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LinkedIn Is Still My Go-to for Business Connections

LinkedIn Is Still My Go-to for Business Connections

 |  Nov 16, 2023

Are you leveraging LinkedIn to establish your brand and strengthen new and current business connections? Abbie Fink covers the value of the social media platform and how it can help you identify common connections in this blog post. Learn more!

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How is a Media Win Like a TikTok Trend?

How is a Media Win Like a TikTok Trend?

 |  Oct 5, 2023

Similar to a viral TikTok trend, media victories should be proudly showcased on all relevant platforms. Alison Bailin shares how to amplify a successful media placement with the help of newsletters, social media and more. Check it out!

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Are Trust and Credibility a Part of Your PR Strategy?

Are Trust and Credibility a Part of Your PR Strategy?

 |  Aug 30, 2023

Do you consider the importance of building trust and credibility when crafting your communications strategy? Rayna Burgett discusses the importance of establishing trustworthy relationships in this blog post.

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What Does Verification Mean on Social Media?

What Does Verification Mean on Social Media?

 |  June 1, 2023

While blue checkmarks on social media were previously only given to public figures and big companies, times have changed. Justin Liggin outlines what verification is like on the most significant social media platforms in this blog post.

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Where Are You Using Hashtags?

Where Are You Using Hashtags?

 |  Feb 22, 2022

Hashtags can help spread your message and boost your brand awareness. But which platforms will provide the most success for your content? Read more from Justin Liggin.

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Grow Your Brand on LinkedIn

Grow Your Brand on LinkedIn

 |  Jan 19, 2022

Whether you want to make new connections or generate business leads, LinkedIn is the perfect addition to your digital marketing strategy. Find out how to use the platform to grow your brand in this week's episode of #CSOM with Abbie Fink and Dr. Adrian McIntyre.

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What Should Your Business Post on LinkedIn?

What Should Your Business Post on LinkedIn?

 |  Aug 17, 2021

Standing out on LinkedIn requires good content that keeps followers engaged. In today's post, Justin Liggin shares how to elevate your LinkedIn presence and get results.

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You’re Hiring! Now What?

You’re Hiring! Now What?

 |  July 23, 2021

A major part of our duty in public relations is to be strategic about who we are reaching out to with what information, including when a company has job openings. Read more about the best places to share this type of news.

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How to Wow Your Audience with LinkedIn Video

How to Wow Your Audience with LinkedIn Video

 |  May 6, 2021

LinkedIn Live videos get, on average, 7x more reactions and 24x more comments than native video produced by the same broadcasters. Learn from Autumn more about this new feature on LinkedIn.

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How to Refresh your Social Media Presence in the New Year

How to Refresh your Social Media Presence in the New Year

 |  Jan 5, 2021

After surviving a rollercoaster of a year that was 2020, I speak for most of us when saying 2021 comes as an optimistic breath of fresh air. Leading up to the new year, you may have spent time decluttering your home and email inbox or began drafting your resolutions and goals in preparation for the […]

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LinkedIn Most Popular Social Media Network for Fortune 500 companies

LinkedIn Most Popular Social Media Network for Fortune 500 companies

 |  July 18, 2018

According to a recent research study conducted at The Center for Marketing Research at the University of Massachusetts, Dartmouth, LinkedIn continues to be the most popular social network for Fortune 500 companies (98 percent), but more and more are incorporating visual social networks such as Instagram, YouTube, and Snapchat into their social media strategy. The […]

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LinkedIn No Longer Linked with Hunter

LinkedIn No Longer Linked with Hunter

 |  Aug 24, 2017

To Bre's dismay, the Hunter Chrome extension announced yesterday that it has shut down its LinkedIn integration, per the social media platform's request. [Click below for more]

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