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Twitter is the New Facebook
Twitter is experimenting with doubling its character limit. For some, like Rachel Brockway, this change is considered to be a poor branding decision on Twitter's part. [Click below for more]
READ MORESnap Map
Snapchat just launched Snap Map. This new feature allows you and your friends to view each other's locations in the app. Sara thinks it's a fun idea. [Click below for more]
READ MOREWhen Facebook Wins
Emergencies and social media...the two go hand-in-hand nowadays when it comes to sharing information, especially when there's spotty cell service. [Click below for more]
READ MOREMeasurement Demystified Recap
Sara "attended" a virtual summit recently called "Measurement Demystified." Three presenters talked about how to get the most out of social analytics. [Click below for more]
READ MOREPR Update on Social Media
How can you improve your social media presence? Stop making these mistakes. [Click below for more]
READ MORESocial Media Support
Social media support for customers is one of the greatest things about Twitter, Instagram and Facebook! It's easier than ever for users to get answers. [Click below for more]
READ MORESnarky Public Relations
When should your brand be snarky on social media? [Click below for more]
READ MORESnapchat Copycat…Again
Will Instagram ever stop copying Snapchat? Will Sara ever stop writing about it? Right now, it looks like the answer to both of those questions is no. [Click below for more]
READ MOREI Think Facebook Stories Will Fail
Facebook recently released a Stories feature, and Sara is not a fan. [Click below for more]
READ MORETwitter is a Valuable Tool for Today’s Journalists
Since the beginning, editors have been skeptical about the newsgathering function of Twitter, and rightfully so. But it has proven to be a powerful tool for today's journalists. [Click below for more]
READ MOREInstagram vs. Snapchat Stories Part 2
Sara revisits the Snapchat vs. Instagram Stories debate, focusing on the major impact Insta Stories are having on branding. However, despite the success of Instagram's new features, Sara believes that Snapchat is here to stay.
READ MOREInsta-brand
How much is an Instagram story worth? It can be a lot. Some brands pay Instagram users upwards of $1 million to promote your brand. Have you considered this app to promote your brand? [Click below for more]
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