Author Archives: Sara Goodwin
Farewell Friday
Sara Goodwin | July 21, 2017
Today marks a bittersweet last day for one of our account coordinators, Sara Goodwin. Here, Sara shares the most important things she's learned at HMA. [Click below for more]
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Snap Map
Sara Goodwin | July 6, 2017
Snapchat just launched Snap Map. This new feature allows you and your friends to view each other's locations in the app. Sara thinks it's a fun idea. [Click below for more]
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Measurement Demystified Recap
Sara Goodwin | June 28, 2017
Sara "attended" a virtual summit recently called "Measurement Demystified." Three presenters talked about how to get the most out of social analytics. [Click below for more]
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Social Media Support
Sara Goodwin | June 21, 2017
Social media support for customers is one of the greatest things about Twitter, Instagram and Facebook! It's easier than ever for users to get answers. [Click below for more]
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PRSA Phoenix Media Happy Hour Recap
Sara Goodwin | June 15, 2017
The last PRSA Phoenix Media Happy Hour was full of great conversation, fast thinking and a lot of laughter, thanks to our incredible panelists. We all left with a little more know-how than what we came with--which is always the point! [Click below for more]
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PRSA New Pros: Landing That Dream Job Recap
Sara Goodwin | June 9, 2017
At the latest PRSA Phoenix New Pros event, there were three PR professionals with varying backgrounds talking all about how to get your dream job. [Click below for more]
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Snapchat Copycat…Again
Sara Goodwin | May 19, 2017
Will Instagram ever stop copying Snapchat? Will Sara ever stop writing about it? Right now, it looks like the answer to both of those questions is no. [Click below for more]
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How Not to Cold Call
Sara Goodwin | May 16, 2017
If you're going to cold call about a job, we suggest you do it differently than this guy did... [Click below for more]
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#MediaMonday – Jessica Evans
Sara Goodwin | May 8, 2017
Another of Sara's friends and classmates profiled for #MediaMonday...this time a social media journalist working for the Daily Mail! [Click below for more]
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#FunFactFriday – May Holidays
Sara Goodwin | May 5, 2017
Happy May and happy Cinco de Mayo! May has a couple of fun holidays so instead of sharing fun facts about just one, Sara's decided to choose several holidays! [Click below for more]
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#MediaMonday – Amanda Eisenberg
Sara Goodwin | Apr 17, 2017
A fellow Terp friend of Sara's is profiled for today' #MediaMonday--Amanda Eisenberg of Employee Benefit News. [Click below for more]
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Sara and the Terrible, Horrible, No Good, Very Bad Morning
Sara Goodwin | Apr 12, 2017
Sara had no idea she would be grappling with a situation that rivaled the HMA writing test scenario that morning. [Click below for more]
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