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Does your branding message ‘spark joy’?
Annelise Krafft | Nov 26, 2019
Marie Kondo’s new e-commerce line has raised many conflicting questions about her brand which was built on the motto of “tidying up”. Follow the link to read more from Annelise about brand messaging.
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PR Lessons of Thanksgiving Dinner
Autumn Jarrett | Nov 21, 2019
With Thanksgiving coming up next Thursday, now is the perfect time to highlight the PR lessons we can take away from Thanksgiving Dinner.
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The Secret Sauce of Leadership
Alison Bailin | Nov 20, 2019
What does it take to be a truly good leader? Alison is spilling the recipe for good leadership and the secret ingredient may just surprise you.
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Why We Do What We Do
Autumn Jarrett | Nov 7, 2019
The Golden Rule applies to business too! Once the work is done, there’s always more we can do to keep our clients happy. Read more from Autumn on how to go above and beyond our client expectations.
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You should confirm, that is the answer
Autumn Jarrett | Nov 1, 2019
Autumn learned from Abbie's example and found out why it's always best to confirm appointments. Do you confirm your appointments? See why you should!
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Have a Spooky Halloween!
Annelise Krafft | Oct 31, 2019
Happy Halloween from HMA! Before tonight's trick-or-treating, get in the spooky spirit by reading about some of the most haunted spots in the Valley.
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Making Conversations Count
Alison Bailin | Oct 24, 2019
Are you making meaningful connections in business? If not, don’t worry - Alison will show you how. Check it out!
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What are you grateful for?
Abbie Fink | Oct 17, 2019
In honor of her 55th birthday, Abbie is adding five more things to her list of what she was thankful for at 50 years old. What are you grateful for?
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Are Podcasts the New Soap Operas?
Alison Bailin | Oct 2, 2019
Soap operas were named because they were sponsored by soap companies. Alison sees the same theme happening with companies who sponsor her favorite podcasts.
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‘Tis the Season for Pumpkin Spice
Autumn Jarrett | Sep 27, 2019
The change of the season has Autumn thinking about pumpkin spice and everything nice. But how can you tell if your brand over-doing it? Read more about how seasonal marketing can affect your brand this fall.
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Confirm or not to confirm, that is the question
Abbie Fink | Sep 26, 2019
Now that we all rely on digital calendars, do you still make a point to confirm your appointments ahead of time? See how Abbie manages her confirmations.
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Too young for business cards?
Autumn Jarrett | Sep 19, 2019
As an ambitious 6-year-old, Autumn was already trying to climb the career ladder. Business cards were the first step. Read more!
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