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#HMATurns40 Does all this marketing really work?
With about one month until election day, many of our phones, TV's and mailboxes have been flooded with campaign promises of candidates. But how effective are these measures? During HMA's 40 year history, we've been nonpartisan in our public relations campaigns to evaluate each opportunity. Read more from Abbie about this strategy by clicking the link. #HMATurns40
READ MOREThe Power of Surveys
How often do you fill out surveys? You can be helping out businesses more than you know by taking a few minutes to give your opinions. Read more...
READ MOREThe Heat is On #HMATurns40
This year, #HMATurns40 and as we enter yet another day with temperatures above 110 degrees, Scott is reminded of the PR campaigns team HMA has created to help Arizonans get through the hottest part of the summer with our past client, SMACNA Arizona. Click to read more about the innovative solutions we have implemented.
READ MOREHow to write a good bio
Is your professional bio as good as it can be? Autumn has been updating bios for clients and has a few tips on how to get started. Click to read more...
READ MORECelebrating a diverse client roster as #HMATurns40
As #HMATurns40, Abbie takes a walk down memory lane to celebrate the work we have done for our diverse clientele. Follow the link to read more...
READ MOREHMA joins with other communications firms on a collaborative public health campaign effort
HMA Public Relations, in collaboration with several local communications firms, joined efforts with the governor's office to launch a campaign encouraging all to #MaskUpAZ. Read more about the the campaign by following the link.
READ MORE#MediaMonday – Suzanne Wright
It's #MediaMonday! Today we feature freelance writer, Suzanne Wright who has written for many publications including USA Today and HuffPo. Click the link to learn more about her and how she ended up writing freelance.
READ MOREWhat are the Barcelona Principles 3.0?
Every five years the Barcelona Principles have been updated to cater to the ever-changing industry. Click the link to learn about the updated guidelines to measure the efficacy of PR campaigns.
READ MORE#MediaMonday – Jorge Torres
Happy #MediaMonday! Today we're featuring ABC15's meteorologist Jorge Torres. When Jorge was in college, he was part of the storm chasing group called Texas Aggie Storm Chasers. Follow the link to learn more about his passion for reporting on the weather.
READ MOREHow to adopt a ‘diversity first’ PR approach
In order to create a successful campaign that shows diversity, PR pros should adopt a diversity first approach in daily life. Read more...
READ MOREGot Stress?
How do you achieve a good work life balance? Abbie recently talked with a PR Student from Brigham University to share her tips on the best ways to meet professional goals while keeping stress at bay. Click the link to read more.
READ MOREHas it really been 27 years?
Happy anniversary to Abbie Fink who joined HMA Public Relations on this day in 1993. Click to read more about how Abbie came to work for the agency and what she has been up to in these last 27 years.
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