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Walk-up Music
Scott Hanson | June 27, 2019
PR is all about connecting with people, and one way MLB players connect with their fans is through walk-up music. Check out our walk-up songs.
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Sadly, We’re #1!
Scott Hanson | Jan 15, 2019
There are countless polls and lists that rank cities and industries on their respective standing amongst their peers. The business lists, like the Book of Lists, have become tainted over the years, with business owners or their representatives grossly inflating their numbers so as to appear higher on the list than they actually should. And […]
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Separation of Church and State
Scott Hanson | Jan 8, 2019
We all know how essential it is to step away from work every now and then – even if it is unplanned, as Kelsey Makings pointed out recently. And Alison Bailin Batz has written about what some of the HMAers do in their spare time. Those who are able to manage a good work/life balance […]
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Seasons GrEATings
Abbie Fink | Dec 21, 2018
For as long as I’ve worked at HMA, come mid-October, we begin talking about our holiday card. You see we have a tradition, that our card goes out in the mail the day before Thanksgiving, so that when our clients, colleagues and media get back to work from the long weekend, our card is waiting […]
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The Importance of Getting Visual on Social Media
Kelsey Makings | Dec 20, 2018
Aside from my love of writing, I have a passion for creating graphics. I get to use a different part of my brain and my fingers get a break from clanking on the keyboard. Although I probably spend more time on them then I should, it makes a vast difference when creating visuals for social […]
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Do you prefer to read or watch the news?
Abbie Fink | Dec 19, 2018
Personally, I prefer to read the news. Admittedly, that often means scrolling through the newspaper on my phone first thing in the morning, but it is reading nonetheless. I do subscribe to the Arizona Republic, getting it delivered on Wednesdays and Sundays. Nothing quite like taking the time on a Sunday morning to read the […]
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Are You Listening?
Kelsey Makings | Dec 12, 2018
“Most people do not listen with the intent to understand, they listen with the intent to reply.” – Stephen R. Covey. Effective listening sounds elementary right? Turns out, it’s not. And it’s one of the biggest barriers in communication. The thing is, most of us don’t mean to be bad listeners. In fact, the opposite […]
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Coffee, Breakfast and Paul Maryniak: What I Learned
Kelsey Makings | Dec 6, 2018
Yesterday, eight of us PR pros had the chance to connect in a more intimate setting in downtown Gilbert. The guest was none other than Paul Maryniak, a veteran newsman and executive editor of several Times Publications, including the East Valley Tribune, Ahwatukee Foothills News, SanTan Sun News, Scottsdale Progress and Gilbert Sun News. Ready […]
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To Pitch or Not To Pitch?
Abbie Fink | Nov 29, 2018
There is not a day that goes by that the topic of responding to RFPs and developing proposals isn’t discussed among my colleagues. Should we submit a response to an RFP? How much information and creative work should we include in our proposal? How can we possibly discuss a budget when we don’t know what […]
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A Few Takeaways from the PRSA Media Breakfast
Kelsey Makings | Nov 28, 2018
I attended a PRSA media breakfast at the Arizona Republic yesterday morning. The event included a tour of the newsroom along with a Q&A session with four journalists, including Ryan Randazzo, business reporter, Catherine Reagor, real estate reporter, Stephanie Innes, healthcare reporter and Lauren Saria ,dining reporter.. Here are a few takeaways from each panelist. […]
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Happy Thanksgiving!
Kelsey Makings | Nov 21, 2018
“Gratitude can turn common days into thanksgivings, turn routine jobs into joys and change ordinary opportunities into blessings.” – William Arthur Ward In honor of Thanksgiving, HMA Public Relations will be off Thursday, Nov. 22 through Friday, Nov. 23 We hope everyone has a wonderful, family- and friend-filled holiday. […]
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The Power of Patience
HMA Public Relations | Nov 9, 2018
Patience sucks! That’s what I used to always think. The saying “Good things come to those who wait”… Why would I just sit there and wait for something good to come my way? In the modern era, we live in a society where almost everything is immediately made available at our beckoning call, and even […]
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