Our Blog

The Value of Photos

The Value of Photos

 |  Dec 3, 2019

Has the NFL forgotten the "act like you've been there before" mentality? Learn more about their unwelcome trend in the end zone.

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What’s with the #PRfails?

What’s with the #PRfails?

 |  Nov 15, 2019

In an ongoing effort to perfect her PR knowledge, Marissa stumbled upon #PRfails, where reporters expose bad habits of PR pros who have pitched them. Read more!

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Other Words for Public Relations

Other Words for Public Relations

 |  Oct 30, 2019

Defining public relations is tough, even by the professional communicators who work in the industry. Check out how Alison defines PR!

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What is a fact sheet?

What is a fact sheet?

 |  Sep 4, 2019

In the latest addition to our PR Toolbox, Alison reviews the importance of a fact sheet. Want to read the full series to date? Check out more information here.

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How do you use public relations in your daily life?

How do you use public relations in your daily life?

 |  Aug 16, 2019

Many people use public relations principles in their daily life but probably aren’t even aware of it.  For instance, when posting a photo to Instagram or telling Facebook ‘what’s on your mind,’ you are giving yourself more exposure to the people that follow you. As I close in on the first month of my internship […]

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Public Relations is about Real RelationSHIPS

Public Relations is about Real RelationSHIPS

 |  June 21, 2019

In public relations, success is based just as much on your ability to develop real relationships as it is on your professional skills. Alison shares ways to help develop real bonds in the workplace.

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Repurposing Content – déjà vu all over again

Repurposing Content – déjà vu all over again

 |  June 5, 2019

For writers, déjà vu is translated as repurposing content. Check out the variety of ways to take information you’ve created and find new uses for it.

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Tips on pitching the media, part two

Tips on pitching the media, part two

 |  June 4, 2019

After sharing tips she learned as both a PR pro and member of the media, Alison is back sharing more tips she has picked up on how to pitch the media.

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To like, or not to like

To like, or not to like

 |  May 9, 2019

I was scrolling through Buzzfeed the other day when an article caught my eye: Instagram is hiding like counts from followers in a test to see if you’ll feel less horrible. You read that right: Instagram is hiding like counts. But don’t fret – this is only in the testing phase… for now. Instagram has […]

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Me and my shadow

Me and my shadow

 |  May 1, 2019

Even if you are on the right track, you’ll get run over if you stand still. Advice from the young professional who shadowed Abbie this weekend.

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The Secret to Success

The Secret to Success

 |  Apr 19, 2019

If you knew success was a certainty, what would you attempt to do? I’ve been inspired by this quote recently. Upon first read, I can think of a million things I would attempt if I knew success was certain. I would write a novel, apply for my dream job or run a marathon! When I […]

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Happy National Columnists Day

Happy National Columnists Day

 |  Apr 18, 2019

Happy National Columnists Day! This day is dedicated to increasing awareness of the importance and contributions made by writers.

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