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What Is Trending in PR Today?

What Is Trending in PR Today?

 |  Feb 8, 2024

From improved crisis response to the return of in-person events, Alison Bailin unpacks the findings from the latest Global Comms Report. Discover the trends, challenges, and opportunities of today that are shaping the PR industry in this blog post.

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What Are Your PR Objectives?

What Are Your PR Objectives?

 |  Jan 10, 2024

Launching a new product, driving event attendance, and raising awareness for a cause are just some examples of public relations objectives that can drive businesses toward their goals. Learn more on the role of objectives in your next campaign with Justin Liggin in this post.

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Tis the Season…for Informational Interviews

Tis the Season…for Informational Interviews

 |  Dec 7, 2023

It's the time of informational interviews and Abbie Fink is sharing some points that she has learned from recent conversations. From following up to thank you notes, learn more in this blog post.

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What We Learned About Earned Media in 2023

What We Learned About Earned Media in 2023

 |  Nov 22, 2023

Following a survey within the Public Relations Global Network to break down perceptions and trends on earned media, Justin Liggin is covering the key findings from the report and the impact of earned media transformation in this post. Read more!

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What Do Public Relations and Winemaking Have in Common?

What Do Public Relations and Winemaking Have in Common?

 |  Nov 15, 2023

Following a week in the Northern California wine country, Alison Bailin is discussing winemaking and its parallels to public relations. From investment to experience, discover the key elements that connect these two in this blog post.

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Why Do Celebrities Struggle With Accountability?

Why Do Celebrities Struggle With Accountability?

 |  Oct 12, 2023

This week, Jada Pinkett Smith has been promoting the release of her memoir through interviews with People Magazine and The Today Show. Alison Bailin dives into the press tour and explains how Pinkett Smith's public efforts spark a broader conversation about celebrities and accountability. Read more!

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Thinking Outside the Traditional PR Box

Thinking Outside the Traditional PR Box

 |  Oct 11, 2023

Utilizing the expertise of professional partners in your client services team can enhance the value of PR agencies and businesses alike. Rayna Burgett discusses bringing new resources into your business and shares how the Public Relations Global Network helps HMA think outside of the traditional PR box. Find out more!

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What is the Purpose that Drives PR?

What is the Purpose that Drives PR?

 |  Aug 23, 2023

Public relations not only adds value to a brand, but can also foster a community. Read more on the purpose behind public relations in this blog post from Rayna Burgett.

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What is a Trusted Advisor?

What is a Trusted Advisor?

 |  Aug 10, 2023

The best public relations professionals are trusted advisors, both to the organizations and the people within them. Read more on this connection and how we can communicate your brand to the world in the latest blog post from Alison Bailin.

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How Can You Find Inspiration in Public Relations?

How Can You Find Inspiration in Public Relations?

 |  July 12, 2023

With so much of public relations relying on creativity, professionals in the industry may find themselves looking for a special spark of inspiration. Justin Liggin tells us how to find it in his latest blog post. Read more!

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What is PR4.0?

What is PR4.0?

 |  June 27, 2023

In a recent interview, PRGN President Andy See shares that we have officially stepped into the age of PR4.0. Justin Liggin examines the meaning behind PR4.0 and the role of purpose in communications today. Read more!

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Is Public Relations Like the Eight Ball?

Is Public Relations Like the Eight Ball?

 |  Apr 26, 2023

The eight ball–a solid black ball used to win a game of pool–just may be representative of the public relations landscape. With the proper angle and precise timing, the eight ball and public relations are quite similar. Read more from this blog post by Rayna Burgett.

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