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Do I Still Need a Headshot?
Alison Bailin | Feb 8, 2023
In the age of instant images and social media, headshots need to evolve with the times. Read recommendations for headshots of your leadership and spokespeople in this blog post from Alison Bailin.
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Everything Is Just “Super” Here in Arizona
Abbie Fink | Feb 7, 2023
With Super Bowl LVII coming to Glendale's State Farm Stadium on Sunday, Abbie Fink is sharing how the NFL works to protect its brand and discussing a recent lawsuit surrounding event signage. Read more!
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#MediaMonday – Bennito Kelty
Scott Hanson | Feb 6, 2023
Happy #MediaMonday! This feature comes to us from Bennito Kelty of the Tucson Sentinel. Learn more about his role as the local reporter on the IDEA beat, how he got his start in journalism and much more in this post.
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February – #FunFactFriday
Rayna Burgett | Feb 3, 2023
February is officially here and Rayna Burgett is sharing some interesting facts you might not know about the month of romance and love. Check them out!
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Zilanthropy
Scott Hanson | Feb 2, 2023
Participating in workplace volunteerism or volunteering one’s own time can make a huge difference in our community. Read more from Scott Hanson on Gen Z's involvement in philanthropy and how it helped him create a new term in this post.
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What Are AI Chatbots?
Justin Liggin | Feb 1, 2023
Chatbots can give PR pros inspiration or topics for stories, marketing campaigns, website content, blog posts and much more. Justin Liggin discusses AI chatbots and their impact on the industry in this blog post.
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Do Your Visuals Match Your Brand?
Alison Bailin | Jan 31, 2023
When it comes to brand visuals, consistency is important. Learn more about the importance of brand building visuals in this blog post from Alison Bailin.
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#MediaMonday – Craig Harris
Abbie Fink | Jan 30, 2023
Today’s #MediaMonday profile comes to us from Craig Harris, editor-in-chief of The Coronado News, a direct mail weekly newspaper, newsletter and daily website with local and national news, sports and financial coverage. Meet Craig and learn more about this publication launching on Jan. 31. in this post!
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You Must Be a Smart Consumer of News
Abbie Fink | Jan 27, 2023
As a consumer of news, it is your responsibility to be mindful about the news you consume. Discover how to be a smart consumer of news with these recommendations from Abbie Fink. Read more!
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Assuming Perfection
Scott Hanson | Jan 26, 2023
The airline industry has taken a beating over the last several weeks from weather and staffing issues to computer glitches. Read more on these recent events and their impact on communications in the latest blog post from Scott Hanson.
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2023 PRSA Fact and Fiction: Trends in Local Media Takeaways
Rayna Burgett | Jan 25, 2023
In today's blog, Rayna Burgett outlines the takeaways from the PRSA virtual event “Fact and Fiction: Trends in Local Media.”
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Do You Have A Brand Mascot?
Justin Liggin | Jan 24, 2023
From the Pillsbury Doughboy to the Morton Salt Girl to our very own Mr. Pickle, brand mascots help increase brand identity and can send a message. Read more on mascots and their benefits in this blog post from Justin Liggin.
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