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Why You Want Your Public Relations Team at the Table
When a company has a PR problem on their hands, it's most likely because something operationally broke down. In this episode of #CSOM, Abbie Fink and Dr. Adrian McIntyre talk about the importance of involving communication teams in your business plan.
READ MOREWhere Can I Secure a Bylined Article?
In today's #TipForTuesday, Alison Bailin shares her best practices for securing coverage on a bylined article.
READ MORE#MediaMonday – Nicole Raz
Ever since she attended middle school in Shanghai, China, Nicole Raz knew she wanted to become a journalist. In today's #MediaMonday post, you'll learn about how she got an early start in the field and how she ended up reporting for the Jewish News in Phoenix.
READ MOREIs Ben & Jerry’s More Than Ice Cream?
As we pass the year mark since George Floyd’s murder, diversity, equity and inclusion (DE&I) continues to be on many people’s minds. Read more about how Ben & Jerry's have been able to stick to their values to support social injustice issues.
READ MOREHow Good is Your Digital Marketing Strategy – Part One?
How good is your digital marketing strategy? In today's post, Abbie Fink shares the first of three parts to a successful digital marketing campaign.
READ MOREAre Business Cards Still Relevant?
Here at HMA, we see the value of having printed business cards. In addition to sharing important contact details, a business card is a great place to jot down a few notes to remember your conversations. Read more from Marissa Baker.
READ MOREHow Journalists Must Prepare For The Squeaky Wheels
A new report says it is “necessary” to better prepare journalism students for the realities of increasingly “vile” online abuse they could face. Hear more from Scott Hanson.
READ MORE#FunFactFriday – Common Myths in Public Relations
Public relations remains a highly misunderstood industry. Today's #FunFactFriday disproves the common misconceptions about PR.
READ MOREThe Connection Between PR and ESG
Public relations initiatives that prioritize Environmental, Social and Governance (ESG) issues have become a key to success for not only brand reputation and marketability, but for the planet as well.
READ MOREIs Social Media a Blessing or Curse for Corporate Communications?
Social media presents both benefits and pitfalls for businesses. Find out how to avoid risk and engage with your audience successfully on this week's Copper State of Mind podcast.
READ MOREIs the Human Connection a Part of PR’s Future?
While technology has allowed industries like public relations to grow and evolve, the human connection is still a vital part of our job. Hear more from Scott Hanson.
READ MORE#MediaMonday – Teresa Bitler
It's #MediaMonday! Today we are featuring award-winning travel writer, Teresa Bitler. She recently published her new book, 100 Things to Do in Mesa Before You Die which is her fourth guidebook in Arizona. Learn more about her!
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