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Content Marketing Metrics to Measure
Justin Liggin | Aug 4, 2022
By focusing on a few key metrics, you can take your content marketing strategy to the next level and create more value for your business. Find out more with Justin Liggin.
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In the House With….Melanie Green
Abbie Fink | Aug 3, 2022
In this week’s episode of #CSOM, Abbie Fink and Adrian McIntyre are joined by Melanie Green, chief marketing and business development officer at Fish & Richardson, to discuss law firm marketing and how it can benefit your organization. Hear more!
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Vote!
Scott Hanson | Aug 2, 2022
Primary day in Arizona is officially here after months of communications messages from candidates across TV, mail and more. In this post, Scott Hanson discusses today's campaign messaging and how it has created voter fatigue.
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#MediaMonday – Katie Faller
Alison Bailin | Aug 1, 2022
Today's #MediaMonday comes to us from Katie Faller, the planner at Good Morning Arizona. Meet Katie in the latest post!
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187 Minutes
Scott Hanson | July 29, 2022
Will the term "187 minutes" become a part of our everyday vernacular after the Jan. 6 Congressional hearings? Read more from Scott Hanson.
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Can Marketing Communications Impact the Bottom Line?
Alison Bailin | July 28, 2022
From advertising to podcasts to webinars, the secret sauce to impacting the bottom line lies in marketing communications. Discover the strategies that your business should consider in this post from Alison Bailin.
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Emojis in PR
Justin Liggin | July 27, 2022
New emojis are on the way including a jellyfish, maracas, a pink heart and more. Discover how you can include emojis in your next brand communication or PR campaign with Justin Liggin.
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What Are Arizona’s Fastest Growing Cities?
Scott Hanson | July 26, 2022
The nation’s 15 fastest-growing cities were recently revealed and Arizona has five spots on the list. Find out which cities are growing and what this means for economic development organizations in this post from Scott Hanson.
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#MediaMonday – Christopher Boan
Alison Bailin | July 25, 2022
Christopher Boan, lead writer for BetArizona.com and BetCalifornia.com/Gambling.com Group, is the latest feature in our #MediaMonday series. Meet Christopher in today's post!
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Is Social Media the New Search Engine?
Justin Liggin | July 22, 2022
A Google official recently revealed that 40 percent of Gen Z consumers prefer social media platforms like TikTok and Instagram over Google when searching online. Find out more in today's post from Justin Liggin.
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Just Show Up
Scott Hanson | July 21, 2022
Just showing up is a simple part of life that can have a powerful impact. Read more on this as Scott Hanson discusses Andy McClure's new book.
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In the House With….Samantha Gulick
Abbie Fink | July 20, 2022
Abbie Fink and Adrian McInytre are talking casino marketing with Samantha Gulick, the director of marketing for Harrah's Ak-Chin Casino, in the latest episode of #CSOM. Check it out!
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