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February – #FunFactFriday
Rayna Burgett | Feb 3, 2023
February is officially here and Rayna Burgett is sharing some interesting facts you might not know about the month of romance and love. Check them out!
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Zilanthropy
Scott Hanson | Feb 2, 2023
Participating in workplace volunteerism or volunteering one’s own time can make a huge difference in our community. Read more from Scott Hanson on Gen Z's involvement in philanthropy and how it helped him create a new term in this post.
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What Are AI Chatbots?
Justin Liggin | Feb 1, 2023
Chatbots can give PR pros inspiration or topics for stories, marketing campaigns, website content, blog posts and much more. Justin Liggin discusses AI chatbots and their impact on the industry in this blog post.
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Do Your Visuals Match Your Brand?
Alison Bailin | Jan 31, 2023
When it comes to brand visuals, consistency is important. Learn more about the importance of brand building visuals in this blog post from Alison Bailin.
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#MediaMonday – Craig Harris
Abbie Fink | Jan 30, 2023
Today’s #MediaMonday profile comes to us from Craig Harris, editor-in-chief of The Coronado News, a direct mail weekly newspaper, newsletter and daily website with local and national news, sports and financial coverage. Meet Craig and learn more about this publication launching on Jan. 31. in this post!
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You Must Be a Smart Consumer of News
Abbie Fink | Jan 27, 2023
As a consumer of news, it is your responsibility to be mindful about the news you consume. Discover how to be a smart consumer of news with these recommendations from Abbie Fink. Read more!
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Assuming Perfection
Scott Hanson | Jan 26, 2023
The airline industry has taken a beating over the last several weeks from weather and staffing issues to computer glitches. Read more on these recent events and their impact on communications in the latest blog post from Scott Hanson.
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2023 PRSA Fact and Fiction: Trends in Local Media Takeaways
Rayna Burgett | Jan 25, 2023
In today's blog, Rayna Burgett outlines the takeaways from the PRSA virtual event “Fact and Fiction: Trends in Local Media.”
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Do You Have A Brand Mascot?
Justin Liggin | Jan 24, 2023
From the Pillsbury Doughboy to the Morton Salt Girl to our very own Mr. Pickle, brand mascots help increase brand identity and can send a message. Read more on mascots and their benefits in this blog post from Justin Liggin.
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#MediaMonday – Patrick Breen
Scott Hanson | Jan 23, 2023
Happy #MediaMonday! The latest feature comes to us from Patrick Breen, staff photographer and videographer for the Arizona Republic. Learn more about Patrick and his award-winning work in this post.
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The Power of Visual Storytelling
Abbie Fink | Jan 20, 2023
After attending an annual leadership conference, Abbie Fink is sharing more on the keynote speaker, Rick Guidotti of Positive Exposure. Learn more about this nonprofit and how it emphasizes the importance of imagery in this blog post.
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Does Your Brand Need a Refresh?
Alison Bailin | Jan 19, 2023
Are you due for a refresh? In this blog post, Alison Bailin shares more on a recent rebranding project from Maricopa County and covers what elements you should consider when revamping your brand. Check it out!
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