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How Do I Write a Compelling Bio?
Alison Bailin | Mar 16, 2023
Whether it is for a brand website, new business development or award opportunity, a professional bio is necessary. Alison Bailin shares her tips on crafting a compelling bio in this blog post. Read more!
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Where Have Our Ethics Gone?
Scott Hanson | Mar 15, 2023
One of the pillars of the Society of Professional Journalists’ Code of Ethics is that journalists should seek truth and report it. Scott Hanson shares more on the importance of this pillar and how it relates to FOX News and a recent defamation lawsuit filed by Dominion Voting Systems.
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Impressions vs. Reach vs. Engagement…What’s the Difference?
Rayna Burgett | Mar 14, 2023
Do you know what separates impressions from reach and engagement and how these factors impact your marketing campaigns? Rayna Burgett talks all about it in her latest blog post. Check it out!
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#MediaMonday – Michelle Beaver
Scott Hanson | Mar 13, 2023
Michelle Beaver is the editorial director of the national medical publication EndoPro Magazine and the founder and director of the Arizona chapter of PEN America. Meet Michelle in our latest #MediaMonday feature!
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What is Sunshine Week?
Scott Hanson | Mar 10, 2023
Next week marks Sunshine Week, which aims to promote open government and shine light into government secrecy. Scott Hanson shares more on the fight for governmental accountability and how SPJ's Sunshine Awards plays a part in this blog post.
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How is PR Different from Advertising?
Rayna Burgett | Mar 9, 2023
While both PR and advertising help build brands and communicate with target audiences, there are a few key differences between the two. Find out more as Rayna Burgett shares them in this blog post. Check it out!
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How Do I Become Excellent at Public Relations?
Alison Bailin | Mar 8, 2023
Being excellent requires sacrifice, which many often choose not to do. Alison Bailin shares some helpful ways to set yourself up for excellence in public relations. Check it out!
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What Should I Post on Social Media?
Justin Liggin | Mar 7, 2023
From case studies to day in the life videos, Justin Liggin is sharing some content examples for your social media page. Discover more in this blog post!
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#MediaMonday – Jean Clare Sarmiento
Scott Hanson | Mar 6, 2023
It's time for another #MediaMonday! The latest feature comes to us from Jean Clare Sarmiento, digital editor at KJZZ, Phoenix’s NPR station. Meet Jean Clare, discover how she got her start in journalism and find out more on her current role in this post.
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The Game of Baseball – #FunFactFriday
Justin Liggin | Mar 3, 2023
With HMA at Talking Stick Field for our annual day at the ballpark and today marking the first Friday of the month, there is no better time to share some fun facts on our national pastime–baseball! Check it out in this blog post from Justin Liggin.
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When Networking Goes Global
Abbie Fink | Mar 2, 2023
There is no denying the value in having relationships, both personal and professional, that you can tap in to for knowledge and expertise. Find out more on the Public Relations Global Network and the agencies that are a part of it in this blog post from Abbie Fink.
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How Long Should My Email Pitch Be?
Rayna Burgett | Mar 1, 2023
Rayna Burgett recently attended a Muck Rack webinar where PR coach Michael Smart answered the age-old question: How long should my email pitch be? Find out what she learned about email pitching in the latest blog post.
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