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Thinking Outside the Traditional PR Box
Rayna Burgett | Oct 11, 2023
Utilizing the expertise of professional partners in your client services team can enhance the value of PR agencies and businesses alike. Rayna Burgett discusses bringing new resources into your business and shares how the Public Relations Global Network helps HMA think outside of the traditional PR box. Find out more!
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Where Are Arizonans Coming From?
Scott Hanson | Oct 10, 2023
Arizona has proven to be a hot spot for both domestic and international business relocations. Scott Hanson highlights the importance of staying on top of international trends and shares the top birthplaces for Arizonans born in other countries in this blog post. Take a look!
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#MediaMonday – Daisy Nelson
Justin Liggin | Oct 9, 2023
Daisy Nelson, the editor in chief of Mohave Valley Daily News, Needles Desert Star and Laughlin Nevada Times, is the latest feature in our #MediaMonday series. Meet Daisy, discover what drew her to writing and find out more on her role in this post.
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Do Marketing Strategies Look Different for Small Businesses?
Rayna Burgett | Oct 6, 2023
Your small businesses can benefit from marketing plans and strategies. Discover how earned media, email marketing and more can help generate small business growth and meet goals in this blog post from Rayna Burgett.
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How is a Media Win Like a TikTok Trend?
Alison Bailin | Oct 5, 2023
Similar to a viral TikTok trend, media victories should be proudly showcased on all relevant platforms. Alison Bailin shares how to amplify a successful media placement with the help of newsletters, social media and more. Check it out!
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Why it is Important to Include Strategic Marketing in Your Business Plan
Abbie Fink | Oct 4, 2023
Authentic business growth calls for a customized marketing plan that includes strategies tailored to your specific goals. Learn more about an agency's role in developing and implementing your strategic plan and discover the questions to consider before working with an agency in this blog post from Abbie Fink. Check it out!
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What is Offline Marketing?
Justin Liggin | Oct 3, 2023
From promotional events to print media, there are a variety of opportunities for marketing outside the Internet, known as offline marketing. Learn more on how leveraging this strategy can benefit your business in this post from Justin Liggin.
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#MediaMonday – Carolina Cuellar
Scott Hanson | Oct 2, 2023
Carolina Cuellar of Arizona Luminaria in Tucson is the latest feature in our #MediaMonday series. Learn more about the nonprofit newsroom, how Carolina fell in love with journalism and some of the significant stories she has covered in this post.
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Why Experience Counts More Than How Long Something Takes
Abbie Fink | Sep 29, 2023
Experience counts! Discover why some are saying goodbye to hourly billing and taking a different approach that emphasizes the value of our work in this blog post from Abbie Fink following a recent webinar hosted by Public Relations Global Network. Read more!
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PRSA’s Code of Ethics
Scott Hanson | Sep 28, 2023
Since 1950, PRSA’s Code of Ethics has served as the cornerstone of ethical public relations practices. Scott Hanson revisits the code and discusses the importance of doing things the right way in this blog post.
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Do Editorial Calendars Matter?
Alison Bailin | Sep 27, 2023
20 years after her first PR internship, Alison Bailin is discussing the significance of the editorial calendar and how its importance has evolved for PR professionals. Find out more in this blog post!
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How to Keep Your Brand Top of Mind
Justin Liggin | Sep 26, 2023
The best brands know how to get in your mind and stay at the forefront by utilizing marketing tactics that maintain identity while boosting awareness. Discover how your brand can stand out with consistent content, event marketing and more in this post from Justin Liggin.
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