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The Big Reveal
Scott Hanson | Apr 13, 2017
Does Crayola's successful Facebook Live announcement mean the standard news conference may be a thing of the past? [Click below for more]
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Sara and the Terrible, Horrible, No Good, Very Bad Morning
Sara Goodwin | Apr 12, 2017
Sara had no idea she would be grappling with a situation that rivaled the HMA writing test scenario that morning. [Click below for more]
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“PR Problem” or Operational Issue?
Abbie Fink | Apr 11, 2017
Are you sure what you have is a PR problem? Or do you have an operational issue on your hands that the PR team now has to handle? [Click below for more]
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#MediaMonday – Leisah Woldoff
Abbie Fink | Apr 10, 2017
As April 10 marks the beginning of the Passover holiday, we thought it was fitting to profile the managing editor of the Jewish News of Greater Phoenix for #MediaMonday. [Click below for more]
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Politics – Helpful or Hurtful?
Abbie Fink | Apr 7, 2017
Should you disclose your political affiliation? Be it a resume, scholarship application or something else? [Click below for more]
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I Think Facebook Stories Will Fail
Sara Goodwin | Apr 6, 2017
Facebook recently released a Stories feature, and Sara is not a fan. [Click below for more]
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The Time-Worn Tribune
Breanne Krager | Apr 5, 2017
At the last PRSA Media Breakfast, the journalists asked the question, how many people still read the physical copy of the newspaper? The hands raised were few. [Click below for more]
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Mark the Beer Guy
Scott Hanson | Apr 4, 2017
Companies and individuals who differentiate themselves from their competition are those who typically enjoy long-term success; Mark the Beer Guy is doing just that. [Click below for more]
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#MediaMonday – Case Kenny
Alison Bailin | Apr 3, 2017
Alison was all too excited to share the story of a Notre Dame alum, (her favorite school, if you didn't know!) Case Kenny, founder of PRSUIT.com and the Hustle Sold Separately Podcast. [Click below for more]
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What is Media Relations, PRSA Phoenix Style!
Rachel Brockway | Mar 31, 2017
Yesterday, PRSA Phoenix held its first #MediaBreakfast of the year at BIG YAM, The Parsons Agency. Rachel shares a recap of the event if you missed it. [Click below for more]
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Thursday Edition of #FunFactFriday – April Fool’s Day
Sara Goodwin | Mar 30, 2017
Happy first Friday of the month, AKA #FunFactFriday!! Wait…it’s not the first Friday of the month, or Friday at all for that matter? April Fool’s! Except it’s not April Fool’s Day either… [Click below for more]
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Twitter is a Valuable Tool for Today’s Journalists
Abbie Fink | Mar 29, 2017
Since the beginning, editors have been skeptical about the newsgathering function of Twitter, and rightfully so. But it has proven to be a powerful tool for today's journalists. [Click below for more]
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