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Twitter is a Valuable Tool for Today’s Journalists
Abbie Fink | Mar 29, 2017
Since the beginning, editors have been skeptical about the newsgathering function of Twitter, and rightfully so. But it has proven to be a powerful tool for today's journalists. [Click below for more]
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Whatever It’s Called Now
Scott Hanson | Mar 28, 2017
Venue names change pretty frequently. Do you adapt with the times or call them by a former name? [Click below for more]
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#MediaMonday – Marci Symington
Alison Bailin | Mar 27, 2017
Today’s #MediaMonday comes to us from Marci Symington, founder and head writer at texAZtaste.com, and it is one so many of us who have lost someone they love – and found someone to love – can relate to. [Click below for more]
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Instagram vs. Snapchat Stories Part 2
Sara Goodwin | Mar 24, 2017
Sara revisits the Snapchat vs. Instagram Stories debate, focusing on the major impact Insta Stories are having on branding. However, despite the success of Instagram's new features, Sara believes that Snapchat is here to stay.
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Bye Fake PR News
Rachel Brockway | Mar 23, 2017
Rachel is really enjoying the fake news topic right now. After coming across a blog post about how PR pros can defend themselves against fake news, she thought it would be a good idea to share what she had learned. [Click below for more]
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In Über Their Heads?
Breanne Krager | Mar 22, 2017
Bre wrote a blog post last week about Uber's CEO's poor leadership style. Since then, a lot has happened. [Click below for more]
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Lessons Learned from the Marketing Masters
Alison Bailin | Mar 21, 2017
A few weeks back, the Phoenix Business Journal put together a killer focus section on some of the best and brightest in the Valley’s marketing scene. Here are some of Alison's favorites. [Click below for more]
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#MediaMonday – Ryan “Mac” McCaffrey
Scott Hanson | Mar 20, 2017
Today’s Media Monday comes to us from the San Francisco Bay Area. Ryan McCaffrey is a baseball fantasy camp player, a life-long gamer and multi-media guy. He’s executive editor of Previews at @IGN, founder of NerdStyles.com and host of RIDE THE LIGHTNING: Tesla Motors’ Unofficial Podcast. [Click below for more]
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No Comment on Public Relations
Rachel Brockway | Mar 17, 2017
What do you do when a reporter asks your client a question they don't want to or can't answer? There are more things you can say besides "no comment." [Click below for more]
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Oscar Munoz Leads the CEO Revolution
Breanne Krager | Mar 16, 2017
Last week was the week of Oscar Munoz—at least for Bre, anyways. The United Airlines’ CEO was featured in back-to-back stories on PRWeek. [Click below for more]
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Media Fights Back
Scott Hanson | Mar 15, 2017
As "fake news" and "alternative facts" become more prevalent, and people look for only articles that have the news they want to hear, several media outlets have created campaigns to address it. [Click below fore more]
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My Nation’s Capitol Experience
Abbie Fink | Mar 14, 2017
Abbie's business travel took her to Washington, D.C. last week. While she's been to D.C. half a dozen times for business travel, this time, for the first time, she got to be part of the legislative process. [Click below for more]
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