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Instagram Hashtags: Less Is More

Breanne Krager | May 15, 2018

A recent PR Daily article discusses the results of Mention’s Instagram Report 2018. And one of its findings is quite shocking. Bre has the scoop in today's blog post.

Blake Lively is an Insta Game-Changer

Breanne Krager | May 9, 2018

Blake Lively been in the center of a social media storm that has generated a ton of attention for her new movie. And here's what PR pros can learn from this.

Where is Social Media Headed?

Scott Hanson | Mar 27, 2018

On April 4, Facebook will show the first of 25 midweek, daytime Major League Baseball games. Viewers will be able to watch the live stream on smartphones, tablets, computers and other connected devices, including home TVs. Who remembers when Facebook was just a place to keep in touch with former classmates?

Arizona Innovation Marketing Association Event Recap

Breanne Krager | Mar 6, 2018

Bre attended her first-ever AZIMA (Arizona Innovation Marketing Association) event called “Get Engaged! (No Ring Required)" with guest speaker was Nani Saffer, vice president of account management at NetBase Inc. She talked about how engagement is the strongest indicator of what’s working and what’s not for your client's brand.

Twitter Analytics Takeaways

Rachel Brockway | Feb 23, 2018

Anyone who knows Rachel knows how much sh love Twitter and #hashtags. If she comes across an article about anything related to Twitter and it is on one of her favorite PR news websites, PR Daily, it is pretty much guaranteed that she will read it. So she loved it when she came across the blog post “6 takeaways from @PRDaily’s year on Twitter” from Carlin Twedt.

Will Snapchat Snap Back?

Breanne Krager | Feb 14, 2018

The most recent Snapchat redesign has sent users into a tizzy. So much so that hundreds of thousands have signed a petition to revert the update. But should the social media platform reconsider? [Click below for more]

Facebook Plans to Focus on Issues Including Fake News

Rachel Brockway | Jan 11, 2018

Facebook CEO, Mark Zuckerberg, has made a New Year's resolution that is making news by announcing that he plans on fixing Facebook's fake news problem. [Click below for more]

Micro-Influencer 101 – Public Relations Connections

Breanne Krager | Dec 15, 2017

Rachel believes that "influencer" should be the word of the year, and for good reason! She also feels there is another 2017 term to know: Micro-influencer. [Click below fore more]

You Get More Characters, And You Get More Characters!

Breanne Krager | Nov 8, 2017

Twitter's new character limit expansion has left many of us scratching our heads. Will this social media platform be able to remain fundamentally unaltered despite this change? [Click below for more]

Are Stories Coming to Buzzfeed?

Madeleine Norris | Nov 2, 2017

If you’ve read my blog posts, you may have noticed that I reference Buzzfeed, like, a lot. Buzzfeed has my heart, not only because of its off-beat content and humorous take on everyday life, but because it also operates as a reliable news source, and I’m pretty excited about a new change they’re implementing.

State of PR 2017 with PRSA Phoenix

Rachel Brockway | Nov 1, 2017

Last week I attended the PRSA Phoenix State of PR 2017 + Annual Meeting luncheon and it was great! The luncheon included a great panel that reviewed trends in technology, communications, ethics and more.

Can You Recover From a Social Media Flop?

Madeleine Norris | Oct 25, 2017

A lifestyle magazine in New Jersey is currently recovering from a major PR fail they suffered 2 days ago, how can PR pros avoid social media flops?

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HMA Public Relations: Providing marketing communications excellence since 1980.

HMA Public Relations:
Providing marketing communications excellence since 1980.