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Social Media Support

Social Media Support

 |  June 21, 2017

Social media support for customers is one of the greatest things about Twitter, Instagram and Facebook! It's easier than ever for users to get answers. [Click below for more]

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Snarky Public Relations

Snarky Public Relations

 |  May 23, 2017

When should your brand be snarky on social media? [Click below for more]

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Snapchat Copycat…Again

Snapchat Copycat…Again

 |  May 19, 2017

Will Instagram ever stop copying Snapchat? Will Sara ever stop writing about it? Right now, it looks like the answer to both of those questions is no. [Click below for more]

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I Think Facebook Stories Will Fail

I Think Facebook Stories Will Fail

 |  Apr 6, 2017

Facebook recently released a Stories feature, and Sara is not a fan. [Click below for more]

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Twitter is a Valuable Tool for Today’s Journalists

Twitter is a Valuable Tool for Today’s Journalists

 |  Mar 29, 2017

Since the beginning, editors have been skeptical about the newsgathering function of Twitter, and rightfully so. But it has proven to be a powerful tool for today's journalists. [Click below for more]

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Instagram vs. Snapchat Stories Part 2

Instagram vs. Snapchat Stories Part 2

 |  Mar 24, 2017

Sara revisits the Snapchat vs. Instagram Stories debate, focusing on the major impact Insta Stories are having on branding. However, despite the success of Instagram's new features, Sara believes that Snapchat is here to stay.

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Insta-brand

Insta-brand

 |  Mar 8, 2017

How much is an Instagram story worth? It can be a lot. Some brands pay Instagram users upwards of $1 million to promote your brand. Have you considered this app to promote your brand? [Click below for more]

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Twitter Dots Absolutely Annoying, Absolutely Essential

Twitter Dots Absolutely Annoying, Absolutely Essential

 |  Mar 7, 2017

Why do people put periods at the beginning of some tweets but not others?? Alison finally learned the answer and wanted to share the knowledge. [Click below for more]

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Do Social Media Postings Influence Your Decisions

Do Social Media Postings Influence Your Decisions

 |  Feb 16, 2017

As PR pros, we often review a candidate's social media before the job interview. It's important for a candidate to be active but also have a "clean" account, but what happens when their posts turn political? [Click below for more]

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Social Media Using Other Social Media

Social Media Using Other Social Media

 |  Feb 14, 2017

Recently, Twitter joined Instagram and it made headlines. It then made me wonder if is it common for social media platforms to use another that isn’t their own? [Click below for more]

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The Chili’s Tweet Heard ‘Round the World

The Chili’s Tweet Heard ‘Round the World

 |  Feb 9, 2017

It's always interesting to see how brands engage and react on social media. Today, Bre writes about a fun exchange between Jenna Fischer (a.k.a. Pam Beesly) and Chili's. [Click below for more]

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Beyoncé is Pregnant! Let’s Promote Our Brand?

Beyoncé is Pregnant! Let’s Promote Our Brand?

 |  Feb 7, 2017

Beyonce is pregnant--with twins!! Besides fans and celebrities reacting, brands did too...and it was weird. [Click below for more]

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