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How to Hire a Public Relations Agency in Arizona: Insider Tips for Executives and Marketing Directors

How to Hire a Public Relations Agency in Arizona: Insider Tips for Executives and Marketing Directors

 |  Nov 24, 2021

Whether big or small, for profit or not-for-profit, a PR agency can be a valuable asset to your organization. Abbie Fink and Dr. Adrian McIntyre take a closer look at hiring a PR firm in this week's #CSOM.

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Is a Picture Really Worth a Thousand Words?

Is a Picture Really Worth a Thousand Words?

 |  Nov 10, 2021

Visual storytelling through photos and videos emphasizes the message you are trying to send. Hear more in this week's #CSOM from Abbie Fink, Dr. Adrian McIntyre and guest Paul Bowers.

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#TipForTuesday – Social Media in your PR Strategy

#TipForTuesday – Social Media in your PR Strategy

 |  Nov 9, 2021

Is your social media strategy part of your overall public relations strategy? Read more from Marissa Baker.

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How to Be a Better Sponge

How to Be a Better Sponge

 |  Nov 5, 2021

Being a sponge means soaking in knowledge about everything from current events to fun facts. Read more from Alison Bailin on how to become a better sponge in your everyday life!

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How VR Could Change PR

How VR Could Change PR

 |  Nov 4, 2021

With Facebook's introduction of the Metaverse, virtual reality is becoming more prevalent. So how can you take advantage of VR in PR? Justin Liggin tackles this question in today's blog post. Read more!

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#WhatisWednesday – What is the Value of a Survey?

#WhatisWednesday – What is the Value of a Survey?

 |  Nov 3, 2021

Getting feedback from your clients and employees is very important. Surveys are one easy way to collect this information. Learn more!

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Capturing Client News

Capturing Client News

 |  Oct 29, 2021

Capturing client clips is a great way to share the results of your PR efforts. The way we capture clips has changed over the years too. Read more from Abbie Fink.

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Should You Incorporate a Podcast into Your Communications Strategy?

Should You Incorporate a Podcast into Your Communications Strategy?

 |  Oct 27, 2021

Is it time for your business to invest in a podcast? Hear what Dr. Adrian McIntryre and Abbie Fink have to say about the matter.

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What is Jargon?

What is Jargon?

 |  Oct 22, 2021

When you use jargon to people outside of your industry, it can sound like an alien language. Learn how you can avoid this with Alison Bailin.

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Fake Reviews Could Cost You

Fake Reviews Could Cost You

 |  Oct 21, 2021

Posting a review for your own business can cause more trouble than you may think. The Federal Trade Commission is cracking down on businesses that post misleading and fake reviews, forcing them to pay a hefty fine. Learn why Abbie Fink thinks you should never take that risk.

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How to Find Inspiration While Writing

How to Find Inspiration While Writing

 |  Oct 20, 2021

It can be hard to get the right words down on paper when you feel uninspired. Learn a few tricks from Marissa Baker to help kickstart your brain to create good content.

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Tips for Rebuilding Loyalty

Tips for Rebuilding Loyalty

 |  Oct 19, 2021

How loyal are your consumers to your brand? In today's post, Justin Liggin shares a few tactics to help retain your best consumers. Read more!

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