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How To Win New Business
Alison Bailin | May 17, 2018
Jody Sutter, from The Sutter Company, recently presented on how to win new business at the Public Relations Global Network Conference in Toronto. Here are the takeaways.
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Is Effective Employee Communications Possible?
Alison Bailin | May 10, 2018
Of course it is! But, it’s not as easy is sending an email or calling a meeting. Just because you say or type it does NOT mean they will come (or care). Our Public Relations Global Network partner Andy See of Perspective Strategies recently shared some great tips on how to use employee communication to […]
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How Do You Nail a Media Interview?
Alison Bailin | Apr 26, 2018
You’ve got an opportunity (thanks to a PR person, we hope!) to share your story or brand with the media. Here's how you nail the interview!
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What Is Wrong With Your Story Pitch?
Alison Bailin | Apr 19, 2018
Giving a little “link love” to our Public Relations Global Network partner Buchanan Public Relations today, sharing their recent PRGN blog post on “Five Reasons Your Media Pitches Are Getting No Response.”
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Top Five Things to Know about Managing a Crisis on Social Media
Breanne Krager | Apr 12, 2018
This guest post on crisis communications is provided by Hilary Allard, Executive Vice President, and Philip Hauserman, Vice President at The Castle Group.
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Why You Should Enter Industry Award Programs
Scott Hanson | Mar 20, 2018
Industry awards are a great way to demonstrate to clients how good the work is that you do for them. It also provides a forum to show off for prospects, as well. Here is a list of PRSA Chapter awards!
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Planning for the Unexpected: Five Best Practices for Risk Management
Abbie Fink | Feb 20, 2018
This guest post is provided by Keri McIntosh, Senior Vice President, Events, CMP at The Castle Group, our PRGN partner in Boston, with offices in Atlanta and Maui. She offers five best practices for risk management when it comes to planning events.
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Effective Communications Post-Launch
Alison Bailin | Feb 16, 2018
Inspired by L.C. Williams & Associates' blog post on how to effectively launch a product, Alison advises us on how to keep the momentum going post-launch. [Click below for more]
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A Case Study for a Case Study
Abbie Fink | Jan 4, 2018
A case study is a great way to present your agency in a positive light. But how can you best provide this information without overwhelming and oversharing? [Click below for more]
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Retailers Worldwide Face Communication Challenges and Opportunities
Scott Hanson | Dec 12, 2017
In Poland, there is legislation pending that would ban shopping on Sunday. Some of our PRGN partners weigh in on this idea. [Click below for more]
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#BookClub – Creativity in Business
Scott Hanson | Aug 2, 2017
Scott, who self admittedly is not much of a book reader, has recently taken up a book titled, Creativity in Business, by Igor Byttebier and Ramon Vullings. [Click below for more]
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Being on Time… No Longer Important
Rachel Brockway | Apr 27, 2017
One of Rachel's biggest pet peeves is when people are late. After reading an article about how punctuality may now be considered "politically incorrect," she took to polling our PRGN partners to see what their thoughts were on the matter. [Click below for more]
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