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Case StudyAt some point, all agencies have to develop case studies.  Whether to present to a prospect, share successes with current clients or as part of an awards packet.  But what makes a good case study?  I provide some pointers in a post written for the Public Relations Global Network blog.  Click here and take a look.

Abbie S. Fink
Abbie S. Fink
Vice President/General Manager Abbie has been doing public relations her whole life…from organizing a picket line in 6th grade to organizing client communications today. She’s passionate about a lot of things, you’ll see. Check out Abbie's full bio

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