Why You Should Enter Industry Award Programs

Bill Dougherty
#MediaMonday – Bill Dougherty
March 19, 2018
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AwardIndustry awards are a great way to demonstrate to clients how good the work is that you do for them.  It also provides a forum to show off for prospects, as well.

Typically judged by your peers, the public relations industry awards recognize outstanding communications strategies, tactics and results in a broad array of categories.  The organizations that sponsor such awards programs use them to generate revenue while showcasing the excellence of their own membership.

The Public Relations Society of America has a national awards program, with its Silver and Bronze Anvil Awards.

Many of the local PRSA chapters have awards programs of their own.  In Phoenix, we have the Copper Anvil Awards.   In Tucson, they have the Impact Awards. I checked with our Public Relations Global Network (PRGN) partners across the continent to find out what their local PRSA chapters had to offer in the way of annual awards.  It should be noted that the PRGN also has its own awards program.

PRSA Chapter Awards

Atlanta – Phoenix Awards

Boston – no local awards program

Chicago – Skyline Awards

Cleveland – Rocks Awards

Dallas – Pegasus Awards

Detroit – no local awards program

Hawaii – Koa Anvil Awards

Los Angeles – Prism Awards

Miami – no local awards program

Minneapolis – Classics Awards

Nashville – Parthenon Awards.

New York – Big Apple Awards

North Carolina – InSpire Awards

Philadelphia – Pepperpot Awards

Phoenix – Copper Anvil Awards

San Francisco – no local awards program

Seattle – Totem Awards

Toronto – Ace Awards (Canadian Public Relations Society)

Washington, D.C. – Thoth Awards

This is not like youth soccer.  You do not get an award just for showing up.

Scott Hanson
Scott Hanson
President Scott is president of HMA Public Relations and a founding member of the Public Relations Global Network. He’s a Phoenix native, husband, father of two and a fan of all sports and a participant in some. Check out Scott's full bio

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