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Creatures of Habit

Creatures of Habit

 |  July 16, 2019

As humans we are creatures of habits, some of us more than others. I like to think of myself as being spontaneous and eager to try new things, but I still have some habits or routines that I follow. For an example, when I stumble across a new food (usually desserts) I will become obsessed […]

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The Final Test

The Final Test

 |  July 12, 2019

You’ve just graduated from college, you’ve taken your graduation trip to celebrate and now you are faced with the constant “what’s next?” question. For outsiders, finding a job once you graduate from college is sometimes considered to be easy. There is a lot of competition and more hoops to jump through to land your first […]

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#MediaMonday – Martha Maurer

#MediaMonday – Martha Maurer

 |  July 8, 2019

Today’s #MediaMonday comes to us from Martha Maurer, News Director at KTAR News 92.3 FM in Phoenix. She oversees the editorial and breaking news decision-making of the largest radio news team in Arizona. Martha, time to share: My journalism career began in television, not in radio. During my last year at the Walter Cronkite School […]

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The Four F’s of the Fourth of July

The Four F’s of the Fourth of July

 |  July 3, 2019

The Fourth of July is right around the corner, and I know many of us are looking forward to a three-day weekend (maybe four days if you’re fortunate enough like we are to have Friday off as well) and celebrating with our yearly traditions. Let’s take a look at some of the common associations with […]

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Just because you can doesn’t mean you should (again)

Just because you can doesn’t mean you should (again)

 |  July 2, 2019

Photos create powerful reactions. In today's newsroom, judgement calls are made every day on sharing images. Just because you can doesn't mean you should.

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Arizona’s Family Meet-and-Greet Luncheon

Arizona’s Family Meet-and-Greet Luncheon

 |  June 25, 2019

Last week, I attended a broadcast media luncheon with Arizona’s Family, put on by PRSA Phoenix. Attendees had the chance to hear from a diverse panel of the Arizona’s Family team about how they remain unbiased in their reporting and their opinions of the perfect pitch. Panelists included Jennifer Jones, senior content coordinator; Sean McLaughlin, […]

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Public Relations is about Real RelationSHIPS

Public Relations is about Real RelationSHIPS

 |  June 21, 2019

In public relations, success is based just as much on your ability to develop real relationships as it is on your professional skills. Alison shares ways to help develop real bonds in the workplace.

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In Brands We Trust

In Brands We Trust

 |  June 20, 2019

Edelman’s annual Trust Barometer Special Report notes that people’s expectations of brands are evolving. Learn more about key takeaways from the study.

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How to market during Pride Month

How to market during Pride Month

 |  June 19, 2019

June is Pride Month – a celebration of the LGBTQ+ community. This year is especially meaningful to LGBTQ+ people because it commemorates the 50th anniversary of the Stonewall riots, which occurred in June 1969 and inspired the June celebration. Like many other national holidays, Pride Month gives brands an opportunity to use targeted marketing to […]

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Best advice you got from your dad

Best advice you got from your dad

 |  June 12, 2019

With Father's Day right around the corner, Abbie asked for the best business advice people have gotten from their dad.

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3 “12” Eternity Law

3 “12” Eternity Law

 |  June 11, 2019

René C.W. Boender, author of Generation Z & The 4th Industrial Revolution, Great to Cool and Cool is Hot, was a guest speaker at the recent PRGN meetings.

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The Toughest Job in Broadcasting

The Toughest Job in Broadcasting

 |  June 6, 2019

The toughest job in broadcasting has to be the official pronouncer for the Scripps National Spelling Bee, which is carried live on ESPN.

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