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Why Do Media Relations and Media Training Matter?
Want to find out how to cut through the noise and capture journalists' attention? Learn more in the latest blog post from Mikayla Koppy, where she shares the keys to effective media relations and media training today, drawing insights from a recent episode of the PRGN Presents Podcast. Take a look!
READ MOREWhat is the State of Journalism?
The newly released State of Journalism 2024 report from Muck Rack provides a comprehensive look at today's media landscape. Justin Liggin shares key trends and statistics on media pitching, AI, the value of PR, and more in a new blog post.
READ MOREHow To Avoid a PR Pro’s Naughty List
After sharing some tips to help avoid the media’s naughty list, Alison Bailin is here to share how to stay away from a PR Pro’s naughty list. Learn more!
READ MOREHow To Avoid the Media’s Naughty List
‘Tis the season for Top 10 lists! Alison Bailin is here to share the best tips for staying off the media's naughty list all year long. Learn more in this blog post.
READ MOREWhat We Learned About Earned Media in 2023
Following a survey within the Public Relations Global Network to break down perceptions and trends on earned media, Justin Liggin is covering the key findings from the report and the impact of earned media transformation in this post. Read more!
READ MOREHow Do I Promote a Survey or Data?
You have the data but how can you get the world's attention with it? Alison Bailin discusses how to gain news coverage and engagement with your survey results in this blog post. Read more!
READ MOREHow is a Media Win Like a TikTok Trend?
Similar to a viral TikTok trend, media victories should be proudly showcased on all relevant platforms. Alison Bailin shares how to amplify a successful media placement with the help of newsletters, social media and more. Check it out!
READ MORE#MediaMonday – Craig Fouhy
ABC15 Sports Director Craig Fouhy is the latest feature in our #MediaMonday series! Read more about the three-time Emmy Award winner who has been at the station for nearly 25 years in this post.
READ MOREIs Your Campaign Media Friendly?
Are your campaigns media friendly? Justin Liggin shares how good research, prepared spokespeople, accessible visuals and more can make your story more effective for the media in this blog post.
READ MOREAre You Headed Down the Rabbit Hole of Media Relationships?
The more you know about the media, the better chance you’ll have of securing the best coverage for your clients. Rayna Burgett shares how you can go down the rabbit hole in this post. Read more!
READ MOREWhy Is Understanding the Media So Important?
Just as public relations professionals must understand the needs of their clients, they must also be responsible for understanding the needs of the media. Find out more on the importance of relationships with the media in this blog post from Rayna Burgett.
READ MOREWhat Is the State of the Media in 2023?
Cision's 14th annual State of the Media report surveyed more than 3,100 journalists to measure the current perceptions of media, the economic pressures impacting newsrooms and more. Alison Bailin is sharing interesting findings from the report in her latest blog post.
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