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2023 PRSA Fact and Fiction: Trends in Local Media Takeaways

2023 PRSA Fact and Fiction: Trends in Local Media Takeaways

 |  Jan 25, 2023

In today's blog, Rayna Burgett outlines the takeaways from the PRSA virtual event “Fact and Fiction: Trends in Local Media.”

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Americans Don’t Trust the Media

Americans Don’t Trust the Media

 |  Oct 27, 2022

Findings from a recent Gallup poll have revealed that Americans' trust in the media is near record low. Abbie Fink discusses why this is troublesome and shares the first step to re-establishing trust in this blog post. Read more!

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Don’t Spook the Media!

Don’t Spook the Media!

 |  Oct 26, 2022

Don't let your pitches scare off the media this Halloween. In this blog post, Rayna Burgett shares how PR professionals can stand out with their pitching efforts and land a hit for a client. Read more!

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Who Are the 2022 Rocky Mountain Emmy Nominees?

Who Are the 2022 Rocky Mountain Emmy Nominees?

 |  Aug 16, 2022

The 2022 Rocky Mountain Emmy nominees have been announced and many of our Arizona-based colleagues and media friends are on the list. Find out more on the nominees in this post from Alison Bailin.

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How Do I Amplify a Media Placement?

How Do I Amplify a Media Placement?

 |  July 14, 2022

Are you getting the most out of your secured media coverage? Find out how to amplify your placements in this blog post from Alison Bailin. Read more!

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How Do I Get the Media to Read My Pitch?

How Do I Get the Media to Read My Pitch?

 |  Apr 28, 2022

When it comes to your story pitches, the subject of your email matters. Find out the best practices for writing your next subject line with Alison Bailin.

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How Can I Make the Media’s Lives Easier?

How Can I Make the Media’s Lives Easier?

 |  June 16, 2021

If you are looking to set yourself apart from the other PR pros and increase your chances of getting a story covered you must first interact with the media successfully. Find out how to get your media interactions right the first time with Alison Bailin.

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How to engage the media during COVID-19

How to engage the media during COVID-19

 |  Apr 7, 2020

As the news continues to focus on the pandemic, you may need to alter your approach to engage the media. Autumn offers a few tips to do this. Learn more!

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#MediaMonday – Mallory Gleich

#MediaMonday – Mallory Gleich

 |  Jan 28, 2019

Today’s #MediaMonday comes to us from the new editor of Arcadia News, Mallory Gleich. Tell us how you got your start in journalism? I’ve been writing in journals since I was able to form a word, and when I started high school, I knew I wanted to be a writer of some sort. I wasn’t […]

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What’s Your App-titude?

What’s Your App-titude?

 |  Jan 23, 2019

According to a recent report released by App Annie, the average consumer has 100 apps on his or her phone.  One hundred! Among some of the report’s other tidbits: consumers downloaded 194 billion apps in 2018, with half of them in China. I feel so simple, with my handful of apps for local news and […]

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Can Anyone Really Be a Journalist?

Can Anyone Really Be a Journalist?

 |  Jan 11, 2019

Your grandmother can do it on her laptop. Your neighbor’s kid can do it on his phone. And we, as trained journalists, can do it as well. It’s 2019 and literally anyone can publish content online. Degree or not. Often called “user-generated news,” this refers to any type of content that has been created by contributors or, […]

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#MediaMonday – Bryan James  

#MediaMonday – Bryan James  

 |  Dec 17, 2018

Today’s #MediaMonday comes to us from Bryan James of Yavapai Broadcasting and Verde Valley Television, which includes The Q 102.9, KKLD 95.9FM, KVRD 105.7FM, KVNA-FM 100.1FM, KYBC 96.3FM, KNVA-AM Flagstaff (ESPN affiliate). Bryan, how did you get into broadcast journalism? I started as intern in high school. I worked special events on location, dubbed in […]

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