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Is Your Campaign Media Friendly?
Are your campaigns media friendly? Justin Liggin shares how good research, prepared spokespeople, accessible visuals and more can make your story more effective for the media in this blog post.
READ MOREWhy Is Understanding the Media So Important?
Just as public relations professionals must understand the needs of their clients, they must also be responsible for understanding the needs of the media. Find out more on the importance of relationships with the media in this blog post from Rayna Burgett.
READ MOREAm I Susceptible to Confirmation Bias?
Are you susceptible to confirmation bias? Rayna Burgett shares what confirmation bias means and covers how this plays a role in news consumption in her latest blog post. Read more!
READ MOREWhat Is the State of the Media in 2023?
Cision's 14th annual State of the Media report surveyed more than 3,100 journalists to measure the current perceptions of media, the economic pressures impacting newsrooms and more. Alison Bailin is sharing interesting findings from the report in her latest blog post.
READ MORE#MediaMonday – Balin Overstolz-McNair
Happy #MediaMonday! This feature comes to us from KTAR reporter, Balin Overstolz-McNair. Meet Balin, hear his story, how he got started in media and much more in this post.
READ MOREWhere Are Arizonans Getting Their News?
The Arizona Broadcasters Association recently released its annual State of Media report revealing how Arizonans are interacting with the media each day. Find out more in this blog post from Scott Hanson.
READ MORECan Money Buy Happiness?
Can money buy happiness? Rayna Burgett shares more on the age-old question and its connection to PR, also discussing some misconceptions surrounding the topic in this blog post. Read more!
READ MORE#MediaMonday – Michael Mallace
The latest #MediaMonday feature comes to us from Michael Mallace, the general manager of 88.7 The Pulse, the radio station of the East Valley Institute of Technology. Meet Michael and learn more about his experienced career in radio in this blog post.
READ MORE#MediaMonday – Colton Krolak
It's time for another #MediaMonday feature! The latest comes to us from Colton Krolak, a reporter for KTAR FM. Learn more on how he got his start in the media, the type of story pitches he is looking for and fun facts in this post.
READ MORE#MediaMonday – Jean Clare Sarmiento
It's time for another #MediaMonday! The latest feature comes to us from Jean Clare Sarmiento, digital editor at KJZZ, Phoenix’s NPR station. Meet Jean Clare, discover how she got her start in journalism and find out more on her current role in this post.
READ MORE#MediaMonday – Darren Tackett
It's time for another #MediaMonday! This feature comes to us from Darren Tackett, the co-owner of the newly launched Scottsdale.com. Meet Darren in this post!
READ MOREIs Your Media Database a Dud?
Looking to transform your media database to make meaningful connections with key media? Alison Bailin is here to share her tips on creating an effective database in this blog post. Read more!
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